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Facebook Reportedly Readying New Ads Manager
Facebook will reportedly begin testing a new Ads Manager soon, as well as a new bulk uploading tool for advertisers. The company told Inside Facebook that these would be rolling out to a few advertisers soon.
"Unlike today’s Ads Manager, the new version will include in-line editing and search, which should make campaign management much more efficient for those managing many Facebook Ads," says Inside Facebook's Justin Smith.
You Got Pants, Facebook Has People
Just because a social network is popular doesn't mean it's so easy to monetize, as News Corp. found out after its purchase of MySpace. Analysts have tried to extend MySpace's trouble to other social networks while balking at Facebook's $15 billion valuation. But after speaking with Facebook's Kent Schoen about the social network's fairly precise ad targeting, skeptics could be won over.
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