Video site Metacafe has launched a new video games hub featuring trailers, reviews, news, interviews and walkthroughs for popular video game releases.
"Online video is increasingly a primary source of entertainment for today's consumers, so it's important we showcase content in key entertainment categories - such as video games - about which people are passionate," said Erick Hachenburg, CEO of Metacafe.
Internet radio sites aren't the only ones facing recording industry woes. Even Karaoke performances are coming under fire. Users of "The Sims On Stage" (a site owned by Electronic Arts) were recently greeted with the following message:
Look for more dynamic advertising in EA titles on the Xbox 360 and on Windows machines, as they expand an existing deal with Microsoft's in-game ad firm, Massive.
EA Sports title NCAA Football 08 connects to The Weather Channel to make game conditions reflect the real weather in the home team's city.
Microsoft's purchase of Massive, an in-game advertising company, and some executive-swapping, enabled it to beat Google and other competitors for the EA contract.
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