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How Might Google Change Online Advertising in 2014? How Might Google Change Online Advertising in 2014?
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2013 has been quite the year for online advertisers, especially those who rely heavily on Google. During the first half of this year, Google transitioned its AdWords customers to its Enhanced Campaigns. The new campaign management interface met with a …

Google Launches Four New AdSense Features Google Launches Four New AdSense Features
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Google announced some new features for its responsive ad units in AdSense, as well as the addition of a multi-screen optimization score for the publisher scorecard. For responsive ads, Google has added ad refresh fro screen orientation changes. Product manager …

Google Offers 434,216 New Ad Unit Sizes For AdSense Google Offers 434,216 New Ad Unit Sizes For AdSense
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Google announced today that it is now offering custom ad sizes for AdSense, or as the company says in a blog post, 434,216 new ad unit sizes. “For text ads, we’ll determine the optimal number of text ads to display …

Google Adds Currency Reporting Options To AdSense Google Adds Currency Reporting Options To AdSense
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Google announced that it has added a new currency feature to AdSense, enabling publishers to view performance reports in currencies other than their specified payment currency. Apparently this has been a much-requested feature, and Google has responded accordingly. You can …

Google Shares Tips For Ecommerce AdSense Sites Google Shares Tips For Ecommerce AdSense Sites
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Google has made available a recent Hangout on Air with a couple of Googlers from the ecommerce team, who discuss some conversion and optimization tips for ecommerce AdSense publishers. They walk you through a presentation on how to make the …

AdSense Publishers Get Mobile Anchor Ads On Smartphones AdSense Publishers Get Mobile Anchor Ads On Smartphones
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Google has announced the launch of new mobile anchor ads for smartphones for AdSense publishers, aimed at making the ad experience better for users on these devices. The ads let a 320×50 banner ad unit be anchored to the bottom …

Google Launches AdSense Certified Partner Program Google Launches AdSense Certified Partner Program
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Google announced the formation of the AdSense Certified Partner Program aimed at giving some credibility to businesses who help others get going with AdSense. “Since 2003, AdSense has helped publishers from around the world earn from their content and grow …

Google Will Now Let You Use AdSense Ads On HTTPS Pages Google Will Now Let You Use AdSense Ads On HTTPS Pages
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Google announced on Monday that AdSense publishers can start putting ads on HTTPS pages as more sites move to this more secure protocol. “Many websites, like e-commerce sites and social networking sites, use the HTTPS protocol to protect their users’ …

Google’s 20% Reported To Be Dead, Then Reported To Be Not Dead By Same Publication Google’s 20% Reported To Be Dead, Then Reported To Be Not Dead By Same Publication
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Update: Quartz has posted a follow-up after Googlers came out and said that 20% time is still part of the company’s culture. Google has long had an interesting approach to innovation called 20% time, which has historically enabled Google employees …

Google Launches AdSense Mobile Apps Google Launches AdSense Mobile Apps
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Google has released a new AdSense app for Android and iOS. The description says, “The Google AdSense app provides an easy way to access key data from your AdSense account. Access reporting features anywhere, directly from your mobile phone. The …

Google Launches Responsive Ad Units For AdSense Google Launches Responsive Ad Units For AdSense

Google announced on Wednesday that it is launching responsive ad units for AdSense in beta. The units enable publishers to support multiple devices with responsive design web pages by letting them specify the size of the ad that will be …

Google Sites Users Will Soon No Longer Be Able To Modify AdSense Code Google Sites Users Will Soon No Longer Be Able To Modify AdSense Code
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This story has been updated. Please see update at the end. Google announced on a support page that it is sunsetting AdSense for Google Sites. At the end of next month, support will be cut off. On a page called …

Google Makes Some Changes To AdSense Ad Review Center Google Makes Some Changes To AdSense Ad Review Center
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Google announced a few changes it is making to the ad review center in AdSense. These include a new “related ads” feature, and some new insights signals. The “related ads” feature now gives you a quicker way of identifying similar …

Google Launches AdSense Publisher Scorecard Google Launches AdSense Publisher Scorecard

Google announced the launch of a new benchmarking feature for AdSense today called the Publisher Scorecard. This can be found in the Home tab of your AdWords account, and will provide you with a summary of how well your content, …

Google Puts Out Weird Cartoon About Porn And AdSense Google Puts Out Weird Cartoon About Porn And AdSense
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Google wants to remind you that it doesn’t allow AdSense ads on content containing: nudity or pornography, sheer clothing, strategically covered nudity, sexually gratifying “stuff,” fetish or adult toys, adult language links or comments, or extreme profanity (these are all …

Google Publisher Toolbar Gets An Update Google Publisher Toolbar Gets An Update
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Google has launched a redesigned version of the Google Publisher Bar, the Chrome extension it launched last year for AdSense earnings and performance updates. “The Google Publisher Toolbar will continue to include the same popular functionality as before in addition …

Google Announces A New AdMob Revamp Google Announces A New AdMob Revamp

At Google I/O, Google announced today that it has rebuilt its AdMob mobile ad network technology. It incorporates tech from other Google platforms like AdSense, and adds some additional features. The new AdMob includes smarter app promotion features. “Conversion Optimizer …

Google Launches New Reporting Features For AdSense Google Launches New Reporting Features For AdSense

Google has been full of announcements today as its developers conference, Google I/O, takes place. Not everything the company announced today came from I/O, however. For one, the company announced on its Inside AdSense blog that it has added dome …

Google Makes Changes To AdSense Reporting Google Makes Changes To AdSense Reporting
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Google announced today that it is making some changes to how reporting works in AdSense accounts. The company is updating the way certain data is shown. AdSense product manager Matt Goodridge explains on the Inside AdSense blog: As you may …

Google Launches New AdSense Ad Size Google Launches New AdSense Ad Size
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Google announced the launch of a new ad size for AdSense ads today: the 970×90. This is a newly adopted IAB standard known as “super leaderboards”. “This larger ad size is another visually impactful placement for advertisers to promote their …

Google Changes Terms And Conditions For AdSense Google Changes Terms And Conditions For AdSense
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Google announced that it is updating its terms and conditions for AdSense users. The changes will go into effect April 23rd. AdSense product manager Matt Goodridge writes in a blog post, “In order to keep pace with changes in our …