With Social Media Advertising, Are People Just Tuning Out?

Companies often believe they can use social media to increase brand awareness and tap into a new customer base. But, as Gallup findings suggest, consumers are highly adept at tuning out brand-related Facebook and Twitter content. These channels do not…

Comcast, Time Warner Still the Most Hated as Regulators Weigh Merger

The American Customer Satisfaction Index, a gigantic (80,000 or so) annual survey that asks Americans about their satisfaction with certain companies and areas of the national economy, has once again shown that people really, really hate Comcast and Time Warner…

Americans Still Unconvinced by a Bevy of Scientific Concepts

If the results of a new AP poll are any indication, Neil deGrasse Tyson, Seth MacFarlane, and FOX should probably order up another season of Cosmos. The survey asked American adults about a handful of scientific and medical issues–more specifically,…

Driverless Cars More Popular Than Lab Meat and Brain Implants, At Least

The Pew Research Internet Project just published the results of a big survey on “science in the next 50 years,” and the general finding is that the majority of Americans think technological advancements with make life better. One area of…

Here’s How Brands Are Really Using Twitter

How is your business using Twitter? Most are using it simply to increase brand awareness, according to a recent survey from Social Media Marketing University. Of those polled, 79.4% said they are using it for that purpose. 58% said they’re…

Selfies Really Are As Mind-Numbingly Popular As You Perceive Them to Be

If you asked me, my off-the-cuff answer to “what percentage of your Facebook feed consists of selfies” would be about half. Same goes for Instagram. Turns out, that isn’t that ridiculous of a statement. People really do love their selfies,…

The Internet Has Been Good For Society, According to Most Americans

Pew Research has just unveiled the results of a massive survey about the internet to mark the 25th anniversary of the creation of the World Wide Web. It’s dense, and there’s a lot to comb through, but I think the…

Google Capital-Backed SurveyMonkey Launches New iOS App

Google announced its new growth-stage business investment fund Google Capital this week. SurveyMonkey, one of three companies in its portfolio, just announced a new mobile app and SDK. The app is available for iOS, and lets organizations create surveys and…

Ebook Readers Still Love to Turn a Real Page

Ebooks still haven’t killed off print books, just in case you were wondering. Years ago, when ebooks and ereaders first began to climb in popularity, a common question was “will ebooks kill print?” Some people thought that we were on…

2% of Americans Think Brian Williams Is Joe Biden

Brian Williams has been the anchor of the NBC Nightly News for over 9 years – the top-rated NBC Nightly News. He was also a reporter and weekend anchor for the network for 11 years, until NBC handed him the…