Last month, Google rolled out two major updates to its algorithm around the same time – new versions of the famous Panda update and the “Payday Loans” update, which is one of its ways of fighting spam. A newer version…
Google Is Working On The ‘Next Generation’ Of Panda
Google’s Matt Cutts spoke at the Search Marketing Expo on Thursday, and reportedly said that the search team is working on the “next generation” of the controversial Panda update, which will be softer and more friendly to small sites and…
Google: Expect Announcement Related To ‘Not Provided’
Google’s Amit Singhal had a discussion with Danny Sullivan on stage at SMX West on Tuesday evening. Danny has now shared a section of that (above) in which the controversial “not provided” subject comes up. Singhal says there may soon…
Google Says Knowledge Graph Is The ‘Swiss Army Knife’ To Your Site’s Corkscrew
With the Knowledge Graph, Google is trying to be the “Swiss Army Knife” to publishers’ corkscrews. That is according to Google SVP and software engineer Amit Singhal, who spoke at SMX West earlier this week. Do you think this is…
Mobile Site Speed To Be A Google Ranking Factor?
Google has clearly had it with sites that have lackluster mobile experiences. This week, the company took to its Webmater Central blog to discuss “several ranking changes” it’s preparing for sites not configured for smartphone users. But that’s not all.…
Google Tests Structured Data Error Reporting In Webmaster Tools
Google’s Matt Cutts revealed in a Q&A at SMX Advanced on Tuesday night that Google is rolling out a test of a “structured data dashboard,” according to Search Engine Land. Barry Schwartz writes that he announced “a new beta application…
Google: We Haven’t Updated Panda For A Month And A Half
Back in March, Google launched a Panda refresh. This is something they’ve done numerous times since first launching the update back in early 2011. There was something special about this particular refresh, however, because it marked the beginning of a…
Here’s The Matt Cutts Discussion From SMX Advanced
Matt Cutts participated in a Q&A session with Danny Sullivan at the SMX Advanced conference. SMX has now made the video available to all via its YouTube channel, so if you couldn’t make the conference, here you go: Cutts discusses…
Matt Cutts: Nofollow Links Are Small, Single Digit Percentage Of Links On The Web
Google’s Matt Cutts recently downplayed the significance of social signals in search, compared to links. Search Marketing Expo uploaded a new video to YouTube, featuring a discussion between Cutts and moderator Danny Sullivan, in which he talks about the notion…