If you want an effective way to reach your consumer base and, more importantly, expand the area of that base, there's no way around it: you need to step up your social media vocab...
Google has been pushing Google Maps lately towards businesses to foster the understanding that it's more than just a navigation device, but also a tool that can be utilized to navi...
Facebook Studio, a Facebook website where brands and marketing agencies can hone their marketing on Facebook, this week released a new tool to help marketers visualize their campai...
Think seriously for a moment: when was the last time you legitimately saw an ad online and clicked on it to find out more about the product being advertised? Unless you said, "Neve...
Leading auto makers assembled at the New York International Auto Show for Nielsenās annual Automotive Advertising Awards on April 4th. Nielsen's winner for most effective auto adve...
Facebook began rolling out its "Offers" service to for all business pages this week. The Offers service allows a business to place special offers in the feeds of customers who hav...