Twitter Launches Promoted Accounts In Search

Twitter announced the addition of a new format to its ad platform – Promoted Accounts in Search. Twitter will show these to users in search results along with recommendations of people to follow. Twitter says it automatically selects relevant search…

Twitter Gives All Advertisers Promoted Accounts For Timeline

Twitter has had Promoted Accounts since 2010, and launched them in its mobile apps last year. The company has been testing a feature on iOS and Android that shows account recommendations, which leverage tweetsas a call to action, and are…

Twitter Launches New Interest-Based Ad Targeting

Twitter announced the launch of some new interest-based targeting for advertisers today. Those using Twitter’s Promoted Tweets and Promoted Accounts can start targeting campaigns based on interests of their choosing. There are over 350 interest categories available to advertisers. They…

Advertisers Pay Twitter to Get Suggested with Promoted Accounts

Twitter announced today that its launching the anticipated Promoted Accounts feature. The company is also making its Promoted Products (which also include Promoted Tweeets and Promoted Trends) available through partners. 

Promoted Accounts are being launched as part of Twitter’s "Suggestions for You". 

Twitter Reportedly Set to Unveil “Promoted Accounts”

Twitter will reportedly announce another product for bringing in revenue tomorrow at the IAB MIXX Expo. Peter Kafka at All Things Digital says sources "familiar with the company’s plans" told him they will show off "Promoted Accounts".