As a country, we are obsessed with liking, sharing, tweeting, and pinning. Seriously obsessed. Nielsen has just published their Social Media Report fo...
Today, Nielsen, the ratings and research people, announced they have definitive plans to acquire, Vizu, an online advertising performance meter and op...
Despite less than ideal economic conditions, consumers are spending money like crazy and if you hope to capture some of that revenue than you have to ...
This probably comes as no surprise, but consumers under the age of 34 in the United States are the most likely to adopt 4G technology. From the first ...
AOL will be partnering with Nielsen Online Campaign Ratings to reach their target audience more efficiently. AOL announced today that it will offer ma...
New research from Nielsen has found that smartphone and tablet owners from the United Kingdom, Italy, and Germany are more apt to make online purchase...
As television and devices that take advantage of our screen time continue to evolve, so does our utter obsession with using TV grow. Nielsen posted on...
Kids these days: they get everything they want. I mean, smartphones before they hit puberty is not unheard of and just look at the gaming systems they...
The latest Nielsen cross-platform report shows that Americans are watching more than 33 hours of video per week. Over 90% of viewers are subscribing t...
Just as how you go to the grocery store when you want to find food, a new Nielsen report shows that when the people want to find some information abou...
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