Western Union CEO on Amazon Partnership: Buy Globally and Pay Locally

Hikmet Ersek, President, CEO, Western Union, recently discussed the new partnership with Amazon, competition with Zelle and Vinmo, and the overall health of the business.

Chipotle CEO Going Digital to Create a ‘Frictionless Experience’

The company has introduced a new app, digital lines, digital pickup shelves and a mobile pickup window in an effort to create a “frictionless experience” for its customers according to Chipotle CEO Brian Niccol.

How Mobile is Changing Marketing by Creating Value

At Salesforce Dreamforce, Stephanie Buscemi, CMO of Salesforce, and Susan Prescott, Vice President Product Marketing at Apple discussed how mobile is changing the world of marketing.

Facebook’s Creative Hub Helps Businesses Make Effective Ads

Facebook has launched Creative Hub, a platform for its mobile advertisers to learn, create and share ad media. Creative Hub is billed as “a new way to create mockups for ads, share them with anyone and experience your work as…

The State of Artificial Intelligence at Facebook

When you think of Facebook, you think of data, but not so much technology. Get ready for an in-depth preview of how Facebook is and is further planning to use artificial intelligence and other key technologies that they see as…

Google Launches ‘Get Trips’ Mobile App

Google has created a comprehensive new travel app, Get Trips, available for both Android & iOS mobile devices, that push it further into the travel industry. The new travel app, targeted toward sight seeing consumers, is both a trip planner…

Georgia Prison CIO Gives Google Cloud Credit for Saving Millions

Georgia’s Department of Community Supervision has gone virtual via Google Apps and Chromebooks. With staff increases and with significant amounts of time outside of their offices, The State of Georgia was looking for a more economical and cost-efficient solution to…

New Facebook Ad Tools Help Businesses With Global Marketing

Facebook has added a feature within their Lookalike Audiences tool that helps businesses reach target customers in new countries who are similar to their existing ones. With the tool, a business can upload a list of leads or their current…

Are You Ready for the New Mobile Gold Rush?

“Are you ready for the new mobile gold rush? Of course you’re not,” said Jim O’Leary, Sr. Manager Mobile Solutions Marketing at Cisco. “Though truth be told, the pending growth in mobile video may be more like a video tornado…

How Google Measures Cross-Device Ad Conversions

Google recently conducted a live video hangout discussing cross-device measurement, which is extremely important to advertisers to properly attribute which ads are leading to sales. “With the proliferation of mobile devices we all know that user behavior has changed quite…