Marketing News

A ComScore study focusing on podcasting proved to be good news for podcasters and advertising seeking to reach hard-to-reach audiences. In their study commissioned by Wondery, near...

Upfronts Vs Newfronts: Controversy Over Online Video Audience Measurement

What is the appropriate way to compare the audiences of an online video series and a television series? This controversy can also be called... The Upfronts vs. the Newfronts! T...

Report: Facebook and Twitter Don’t Like You Promoting Your Snapchat Account

A lot of businesses have been trying their hand at Snapchat, trying to gain some traction on the social media service du jour. One way many have been trying to promote their Snapch...

Infographic: People Have Smaller Attention Spans Than Goldfish (Marketing Tips For Overcoming This)

Last year, Microsoft released some research finding that the average attention span for a goldfish is about nine sec...

Email Marketing Only Becoming Bigger Priority For Marketers

Email on Acid recently released the results of a survey of 3,550 professionals (including marketers and developers) from last fall, looking at development, design, and marketing tr...

Upcoming Marketing Webinars From Facebook Cover Important Topics

Facebook announced eight upcoming webinars tackling various aspects of marketing with Facebook, Instagram, and Messenger. A couple of them are this week. On Tuesday, April 26,...

Hootsuite Offers New Video Integrations For YouTube, Facebook, Twitter, Instagram

Video has become a major focal point of social media marketing as the major social networks continue to expand upon their video offerings. Hootsuite announced new video integra...

GoDaddy Launches Over 40 New Features Across All Product Lines

GoDaddy announced its new product update for Spring 2016 with over 40 new features that span across all of its products. Updates are aimed at helping entrepreneurs start, grow, and...

Here’s Bing’s Mother’s Day Guide For Marketers

Bing is sharing some Mother's Day search insights to help advertisers better plan for the holiday, which will be here in just over three weeks, meaning shopping time is from now an...

Google Tag Manager Fundamentals Now More Widely Available

Last summer, Google launched a training course for marketers, analysts, and devel...

Facebook Gives Marketers More Reasons To Take Live Video Seriously

Facebook announced some major changes in recent days that will greatly impact how people consume video and how businesses and marketers will use it to their advantage. Facebook vid...

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