How to Use Data to Become Incredibly Customer Centric

Steve Stone, former CIO of L Brands and Lowes, recently discussed how retailers can use data to serve their customers better and become incredibly customer centric.

Black Friday 2014: The Best Deals

Black Friday, which historically has occurred on the day after Thanksgiving (the fourth Thursday of November), is often regarded as the beginning of the holiday shopping season. Some of the most notable deals from various businesses include: Best Buy, which…

Ace Metrix Ranks Top 10 Holiday Ads

Television and video advertising analytics firm Ace Metrix announced the top 10 highest scoring holiday ads heading into Thanksgiving. “As is true throughout the year, advertisers develop ads based on a variety of creative strategies. During the holiday season, however,…

Jimmie Johnson Wins NASCAR’s Coca-Cola 600

Jimmie Johnson, 6-time series champion of NASCAR’s Sprint Cup, has experienced his fair share of pressure and stress over the years. In his 14 years as a NASCAR competitor, Johnson has competed in 447 races and has won 67 of…

Now That’s How A Brand Should Use Jelly

Brands are already (unsurprisingly) looking for ways to take advantage of Jelly, the new mobile Q&A app from Twitter co-founder Biz Stone. Last week, after the app’s launch, we discussed how it might be useful for businesses out of pure…

Lowe’s Wins Vine with 6-Second Home Improvement Vids

Twitter’s 6-second video app Vine is proving itself quite versatile. We’ve seen it used for promotion, politics, comedy, game teasers, short films, and even as a real-time news medium during the Boston Marathon bombings. But with the help of their…

Mobile Pay Options About To Increase With Merchant Customer Exchange

A group of retailers, including Walmart, Target, 7-Eleven, Best Buy, CVS, Lowe’s, Shell, Publix, Sears, Alon, Darden, HyVee, Michael’s and Sunoco are teaming up to offer customers another mobile payments option. The initiative is called Merchant Customer Exchange (MCX). The…

Linking to Lowes.com? Better Get Permission First

Don’t link to Lowes.com unless you have the time to fax a license request to them. Ars Technica has found that Lowes.com has a ridiculous policy on linking to them. They require that Web sites that link to them must…