Google announced the launch of some new features for its Shopping Campaigns. These include an auction insights report, a revamped search impression share, device/time segmentation,...
Mozilla announced in February that it would sell ad space in its popular Firefox browser through "Directory Tiles," which would replace the nine blank tiles on the tab page with "p...
Google's DoubleClick ad network suffered a major outage today. It reportedly began at around 9:40 AM Eastern, and lasted a little less than an hour.
Everything should be back t...
Yahoo announced that it has agreed to acquire programmatic video advertising platform BrightRoll for $640 million in cash. The platform will be combined with Yahoo's premium deskto...
Nike has ditched Minnesota Vikings running back Adrian Peterson.
"Adrian Peterson is no longer a Nike athlete," said a Nike spokesperson in a very brief statement.
Peterson'...
AOL just released its Q3 earnings report with total revenue growth of 12% year-over-year thanks to strong global advertising growth. This was the company's seventh consecutive quar...
Once again, Microsoft is having a hard time controlling the variables of its product placement.
You may have been watching CNN's election coverage last night. If so, you may ha...
Apple announced that it has launched its advertising product iAd into as many as 70 new countries after only offering it in 25 before.
In fact, before this month iAd was only a...
The sky is blue, grass is green, water is wet, and YouTube is free. For many, many years we've all lived in a world where one can just go to a website and watch billions of hours o...
Microsoft announced the general availability of Universal Event Tracking for Bing Ads to advertisers worldwide. This lets advertisers create and track various performance metrics a...
Google announced a new targeting capability for its in-app display ads, enabling advertisers to target users who have actually made in-app purchases in the past. If they've done it...
Yahoo just released its earnings report for the third quarter. Revenue was $1.09 billion with earnings per share at $0.52. The company's results were well above Wall Street expecta...
The Interactive Advertising Bureau (IAB) announced some findings from its latest ad revenue report, including that digital ad revenues hit a record high in the first half of the ye...
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