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Google Super Bowl Ad = True Love and Traffic!
Super Bowl 2010 will be forever remembered for a few things: New Orleans winning their first championship, Peyton Manning’s locker room walk-of-shame and Google ru...
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Buy Facebook Credits And Ads Using PayPal
Facebook said today it will allow advertisers to pay for ads on its network using PayPal. The two companies have entered into a strategic relationship that will a...
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Yahoo on Search and Advertising Post Microsoft Deal
Now that Yahoo and Microsoft have received DoJ and EU approval on their search and advertising deal, Yahoo is doing plenty of talking about what the deal will mean for its searc...
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Google Uses Hours of Search History to Serve Ads
Google has made some adjustments to how it uses referral URLs for contextual matching of AdSense ads. Google has started expanding the use of query words in referral URLs to a f...
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MySpace Tests Audio Ads With TargetSpot
For most people, listening to music online is terribly convenient, and the occasional audio ad shouldn't represent a deal breaker.  MySpace may be making a smart move, then...
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UK’s Department Of Health Reveals $4.25m AdWords Tab
Google users in the UK may be unusually well-informed with regards to their government's healthcare policies.  The Department of Health revealed this week that it spent abo...
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[WATCH] Super Bowl 2010 Commercials
Super Bowl XLIV had numerous memorable moments: the onside kick, the missed field goal, the Garçon drop, and the...
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2010: The Year of the Display Ad for Google?
This could be the year of the display ad. That's not to say that display ads aren't prevalent every year, but Google has only been involved with that for a little while, and if...
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Super Bowl Ad Tweets Determine Brand Effectiveness
As WebProNews reported, Mullen and Radian6 partnered to launch...
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Google May Invest In Chinese Media/Ad Firm
A little less than a month ago, Google announced that it might shut down Google.cn and its offices in China.  The search giant may not be giving up on the country entirely,...
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Online TV Shows May Get More Ad-Heavy
For the most part, online video has been much less ad-heavy than television programming. It is this very fact that has likely been a large part of the medium's popularity. Thing...
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Google Runs First Super Bowl Commercial
With millions watching, Google ran their first Super Bowl Commercial entitled "Parisian Love". If it looks familiar, that's because it's one...
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View Twitter Reaction Of Super Bowl Ads
Mullen and Radian6 have partnered to launch BrandBowl2010, a Twitter/Super Bowl event that combines tweeting, ad reviews and a number of rankings that will allow users to see ne...
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Vote For Your Favorite Super Bowl Ads Online
Brand consulting and advertising firm Hanon McKendry is holding it second annual online Super Bowl ad poll. Viewers of the game will be able to visit...
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Ad Networks See Increased Adoption
The majority (69%) of media planners and agencies now use online advertising networks as part of their digital ad buys, representing a 24 percent increase in the past 18 months,...
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