The Direct Marketing Association has voiced its opposition to a draft of a privacy bill introduced this week by Representatives Rick Boucher (D-VA) and Cliff Stearns (R-FL)....
Although Google still hasn't shared many details concerning how much money YouTube is or isn't raking in, there's good reason to believe the site's doing just fine. A rela...
More and more marketers are shying away from online behavioral advertising (OBA) over concerns about consumers' privacy, according to new report by the Ponemon Institute....
Last week Google changed the Local Business Center to Google Places, and along with that change came some new features for local businesses. We looked at those...
The Federal Trade Commission has launched a new advertising literacy campaign aimed at helping older children understand the ads they say and become smarter consumers....
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