Gigmon, creator of Visibility Fabric announced the launch of a new worldwide channel program rewarding VAR partners. It includes incentives and financial benefits, sales, technical certifications, sales enablement tools, and access to marketing resources.
The company is going for a "deeper and stronger" commitment to channel partners, and aims to reward those working closely with it to build "successful practices" around its visibility and security solutions.
"Our channel partners are a valued extension of our Gigamon sales force," said Gigamon CEO Paul Hooper. "As our market continues to develop, our enhanced VAR Partner Program will enable participating channel partners to leverage Gigamon's differentiated technology with existing and future customers to support their evolution to the next generation business infrastructure."
"Partners are key to establishing scale and vital to Gigamon's operations," added Gigamon Vice President of Worldwide Channel Sales, Scott Sullivan. "We've been listening to our partners and have evolved our program as an expression of our ongoing commitment to their success. We will continue to enhance the program to provide partners with access to our expertise and new opportunities in this high growth market."
Gigamon says its program has already been well received by key industry experts and analysts.
Kevin Rhone, Director of ESG's Channel Acceleration Practice, said, "Solution Providers are adapting to transform their businesses today to match changing IT consumption models, and look to vendors to help them as they expand beyond their traditional comfort zones. Gigamon's new Partner Program comes with a significant commitment of people and resources on the part of the company to engage, support and reward those partners who invest to grow their Gigamon business. In our view, the redesigned package of financial rewards are set up in just the right way to motivate partner investment in developing the same technical, sales and services skills that are critical for growth and partner profitability. Gigamon partners should be very excited!"
More on the program here.