EcommerceMarketing

Amazon Sold ‘Millions’ of Alexa Devices Over the Holidays, Brands Will Need to Focus More on Voice Advertising in 2018
The recent holiday was a happy one for Amazon, if the company's latest report is anything to go by. The eCommerce giant alleges that “tens of millio...
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5 Things You Should Know About Marketing to Baby Boomers
Millennials have been on the radar of most marketers the...
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Millennials: Why Your eCommerce Business Should Focus on Them
Millennials are now the biggest demographic with disposable income in the US today. This is the generation born between the 1980s and 1990s. Statist...
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5 Ways Retailers Can Beat Amazon This Holiday Season
There's no denying that when it comes to holiday shopping, Amazon is the company to beat. The past few years saw the retail giant's sales figures go...
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Facebook and PayPal Collaborate to Allow Peer-to-Peer Payments
Facebook is making it easier for users to send and receive money. Online payment giant PayPal announced that Facebook users can now make peer-to-peer payments via Messenger by usin...
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How Retail Must Adapt to Compete with eCommerce
The number of eCommerce businesses has doubled in the past five years. The rise of the industry has admittedly caused less foot traffic and some bri...
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Voice Commerce: The Next Wave in eCommerce
There was some skepticism over the idea that voice commerce would be the future of retail. This wasn't surprising, given the limitations that AIs li...
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How Will Amazon’s New Social Media Platform Benefit Brands?
Online retailer giant Amazon just found another way to make it easier for people to part ways with their money. The company has ventured into the world of social media with Amazon...
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5 Ways to Build Customer Loyalty for Your eCommerce Business
A decade or so ago, most businesses develop relationships and loyalty with their customers based on one-on-one and personalized interactions between the company owner or the staff....
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Buying an eCommerce Website Vs. Starting One
Over the last few years, the eCommerce model has been giving brick-and-mortar retailers a run for their money. A...
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Google Announces Launch of Native Chrome Ad Blocker
Search engine giant Google is flexing its muscles once again as it releases an ad blocker that could have far bigger ramifications than just getting rid of pop-up ads....
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7 Tips in Choosing the Right Digital Marketing Agency
Digital marketing might have already passed its peak and is currently on the downslide. In the future, it’s likely that robots and machine-learning will dominate the advertising sp...
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How Facebook AI Chatbots Benefit E-Commerce Businesses
Facebook continues to develop AI chatbots to aid e-commerce and retail companies grow their businesses at a minimum cost to tech innovations. Cha...
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Major Study Reveals What Kind of Video Content Drives eCommerce Sales
As the eCommerce industry has matured in sales and reach, it has realized it still has obstacles....namely engaging and persuading real people. To take this on, successful brands h...
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Best Digital Marketers in E-Commerce Announced
Internet Retailer's recent report series The Best Digital Marketers in E-Com...
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