Yum Brands which owns Taco Bell, KFC, Pizza Hut and other restaurant brands are at the forefront of technological innovation. Yum also isn’t afraid to experiment with seemingly outlandish ideas either such as their announcement of the Toyota Tundra Pie Pro which makes pizza on the go.
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Nick Tzitzon of SAP on the Changing Role of the CIO
As technology is maturing so quickly with AI and all the other breakthroughs you need the CIO to be a leader in these companies. But the CIO conversation and the CXO conversation have got to be the same conversation.
Heathrow Airport: How We Achieved a 20% Email Open Rate and 25% Click Through via Adobe
Analytics and Optimization Lead at Heathrow Airport, Stuart Irvine, says that email is still the key driver for them in marketing and personalizing the customer experience.
Panera CEO: We Can Never be the Food Police
“Panera can never be the food police,” says Panera CEO Blaine Hurst in a recent interview. “That is not even our mantra. We have got to be the brand that is relentlessly pursuing better eating.”
YouTube is Now Making it a Lot Cheaper to Advertise on TV
In its bid to capture a portion of television advertising revenues, Google’s YouTube has finally…
Domino’s CEO Talks Tech – Watch Autonomous Car Deliver Pizza
Domino’s Pizza continues to implement innovative technology to maintain it’s competitive edge in the pizza business. The company continues to be on the cutting edge of technology in its use of autonomous vehicles that are actually delivering pizza in Las Vegas.
Delta CMO: All 85,000 Employees Are Brand Ambassadors
“I have the opportunity to serve as Chief Marketing Officer, but 85,000 people are all brand ambassadors,” says Delta CMO Tim Mapes.
5 Social Media Tactics You Need to STOP Using (And What You Should Do Instead)
These days, it seems like everybody is using social media. You’d be hard-pressed to find…
5 Ways Smart Marketers Repurpose Their Content
Coming up with new, high-quality content on a regular basis can be a struggle for…
Adobe CEO: “Adobe Has Really Been on a Tear”
Digital marketing pioneer Adobe has really been on a tear says Adobe President and CEO, Shantanu Narayen. Adobe acquired commerce cloud platform Magento for $1.68 billion and then acquired Marketo for $4.75 billion.