Neil Patel’s Content Marketing Strategies for 2019
Neil Patel’s Content Marketing Strategies for 2019

In 2019, you need to think differently about your content marketing strategies. Google has so much content on the same topics that it’s difficult for average content to rank. You need to constantly create new fresh content that is unique.

OTT is the Next Step in the Digital Revolution for Media Buyers
OTT is the Next Step in the Digital Revolution for Media Buyers

OTT is increasingly being tested by advertisers as more inventory becomes available, says Nicole Whitesel, SVP of Enterprise Strategy at Publicis Media. “In the past, OTT was seen as a nascent channel with limited reach,” said Whitesel. “I think now you’re seeing a lot more inventory there available to them to buy.

DTC Brands Doing Incredible Numbers on Shopify, Says COO
DTC Brands Doing Incredible Numbers on Shopify, Says COO

Direct to consumer brands are doing incredible numbers on Shopify, says Shopify COO Harley Finkelstein. He says that Kylie Jenner has generated almost a billion dollars in sales on the platform and many other influencers such as Kanye West, Drake, and most recently Tom Brady and also doing very well.

We Are Definitely Under a Digital Transformation at Chipotle, Says CEO
We Are Definitely Under a Digital Transformation at Chipotle, Says CEO

We are definitely under a digital transformation at Chipotle, says Chipotle CEO, Brian Niccol. Chipotle is in the midst of a digital and innovation revolution that is starting to see results. “Our digital business is up dramatically,” said Niccol.

Neil Patel’s 6 Tips to Dominating Google
Neil Patel’s 6 Tips to Dominating Google

“Do you want to know what’s better than being on page one of Google?” asked digital marketing expert Neil Patel. “Not just ranking number one, but owning the first page.”

Top Email Design Trends of 2019
Top Email Design Trends of 2019

In the Infographic ‘Top Email Design Trends of 2019,’ exclusively provided to WebProNews you by Email Monks, you will get a sneak peek into what kind of email marketing designs lie ahead.

Domino’s AI-Powered ‘Piedentifier’ Stars in New Ad Campaign
Domino’s AI-Powered ‘Piedentifier’ Stars in New Ad Campaign

Domino’s software engineers and digital ad team have created a unique AI-powered ‘Piedentifier’ to launch it’s Super Bowl week marketing blitz. Domino’s is encouraging people to send in a photo of any pizza, even if you made it yourself, and its system will determine what type of pizza it is.

Starbucks Dramatically Increased Used of AI-Powered Customer Insights to Drive Growth, Says CEO
Starbucks Dramatically Increased Used of AI-Powered Customer Insights to Drive Growth, Says CEO

Starbucks has dramatically increased the use of AI-powered customer insights to drive growth, says Starbucks CEO Kevin Johnson. During the most recent holiday season, Starbucks made data-driven decisions on a variety of items from the type of holiday cups they were offering to how they promoted gift cards, all designed to increase sales.

OpenX Moves to Google Cloud to Leverage 5G Innovations
OpenX Moves to Google Cloud to Leverage 5G Innovations

The advent of 5G is a big reason OpenX has decided to move to Google Cloud Platform, says OpenX CEO Timothy Cadogan. “When consumers start to move to 5G on their phones and have a very rapid experience, the advertising experience needs to be incredibly compelling.”

Dan Lok: Most People Suck at the Conversion Mechanism
Dan Lok: Most People Suck at the Conversion Mechanism

Online marketing sensation Dan Lok says that when it comes to marketing online, there are only two things, conversion and traffic. That’s it. “To convert the right attention, to convert followers and likes into money, in between you a need conversion mechanism,” says Lok.