Business

Learning PR From The NFL
I'm a Vikings fan. Have been my entire life. And I'll tell you, it's a curse. The '97 season. 41-0. The NFC championship game in New Orleans last year (...
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Why Email Marketing Still Trumps Social
Social media has been at the center of marketers' attention for years now, as many still grapple with finding their ideal strategies. There's no question that social media has open...
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Investors Show Support For Yahoo-AOL Deal
Starting late yesterday, a fresh round of rumors began to circulate about a possible Yahoo-AOL deal.  Then other sources and experts denied that anything's taking place.&nb...
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Amazon To Purchase Diapers.com For $545 Million
Amazon.com said today it has reached an agreement to acquire Quidsi, which operates Diapers.com and Soap.com. Under the terms of the deal, which was approved by Q...
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Netflix Users: Time Warner Considering Delays Longer Than 28 Days
Netflix and Redbox customers might have to wait even longer to get a Warner Bros new release from their queue, as Time Warner is thinking about...
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71% Of Internet Users Utilize Up-To-Date Browsers
The people who work on Chrome, Firefox, Opera, and maybe even Safari and Internet Explorer can take comfort in the fact that their efforts aren't going unappreciated.  A ne...
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Is Creating a Unique Experience Enough To Get People to Pay for Digital Content?
John Loughlin, Executive VP and GM of Hearst Magazines, which publishes Cosmopolitan, Esquire, Popular Mechanics, and oth...
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Yahoo Introduces Weekend Edition
Yahoo has introduced “Weekend Edition on Yahoo News,” a new program offering original video and editorial content sponsored by Buick. "With Weeke...
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The Small Details Can Make or Break Your Campaign
At ad:tech New York, Dan LaCivita, President of Firstborn, a creative agency that worked on a well-received campaign for Pepsi's Sobe brand,...
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Hulu Plus Improves Availability, Selection
Thanks to a sizable collection of updates, anyone who's been wanting to try Hulu Plus can now do so, and anyone who hasn't might want to reconsider his (or her) opinion.  T...
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New York: Where It’s At for Startups?
It's an interesting time to launch a startup, which is why you see so many popping up all the time. Word from ad:tech NY is that New York has become the ideal place to start up...
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CEO Dennis Crowley “Bullish” on Foursquare for Local Merchants
"Whenever I hear SMB, I think of Super Mario Bros," Foursquare co-Founder and CEO Dennis Crowley said today. But in all serious...
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AOL Achieves Big Q3 Profits
Earlier this morning, AOL delivered its third-quarter earnings report, and while there were significant problems, the company was able to impress investors.  AOL's stock is...
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EA In Five-Year Deal With Facebook
Electronic Arts said today it has signed a five-year agreement with Facebook under  which Facebook Credits will become the exclusive payment method for EA games on the soci...
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Oracle Acquiring E-Commerce Company ATG for $1 Billion
Oracle announced today that it's buying e-commerce software company Art Technology Group (ATG) for about $1 billion.  &quo...
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