Advertising & Marketing

Google Promotes AdSense In Your City Program
AdSense publishers who live near Boston, Chicago, or New York - or can travel to one of those cities on short notice this summer - should consider filling out an application and...
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Google Keyword Targeting Tool Launches Globally
Google said this week it is launching its broad match modifier tool for AdWords globally after a successful beta test in the UK and Canada. "The broad match...
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Twitter’s @earlybird Starts Offering Deals
Last week, Twitter announced its new @earlybird account, designed to provide...
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Study: Just 2% Of Marketers Disregard Facebook
It's a very rare marketer who believes he (or she) can ignore Facebook, according to new data from SeeWhy.  SeeWhy found in a recent study that more than three-quarters of...
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Google Arranges To Scan Over 160,000 More Books
The digital collection of public domain works Google Books maintains is in store for yet another major boost.  Google's struck a deal with the National Library of the Nethe...
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Facebook Details Mobile Strategy
Facebook has plans to expand its mobile strategy and become a platform for developers to distribute apps, according to Erick Tseng, Facebook head of mobile products....
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Bing Crafts DonorsChoose Search Incentive
Microsoft may have found a way to convince many more parents, grandparents, and teachers to use its search engine.  Starting today, individuals who make Bing their default...
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Twitter Gives Users Visibility in Search Results
Twitter is now showing "name results" for people in search results. The feature appears to still be in the process of rolling out, as not everyone is seeing the result...
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Google Fiber For Communities Site Launches
Sometime this year, Google's supposed to name several communities in which it'll install high-speed broadband networks, and for the sake of not getting anyone's hopes up, we'll...
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Google, LVMH Cheer Trademark Infringement Ruling
Anyone who had hoped the French Supreme Court would be able settle the dispute between Google and LVMH over keywords, advertising, and trademark infringement is in for an unplea...
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Google Eyes Mouse Movement as Possible Search Relevancy Signal
Google was granted an interesting patent today. The title is "System and method for modulating search relevancy using pointer activity monitoring". Here is how the abs...
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Google Integrates Picnik with Picasa Web Albums
Today, Google started integrating some features from Picnik (acquired earlier...
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Twitter Users Are More Social And Politically Active
Americans who use Twitter are more likely than the average adult to be highly active on the Internet and in their communities, according to new survey by Gfk MRI....
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Microsoft Achieves Facebook-Outlook Integration
Checking one's email and signing into a social network are similar acts, allowing a person to catch up with friends and colleagues.  Microsoft's latest move seems both smar...
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Reddit Taking Donations for Reddit Gold (and Gettting Them)
Update: Reddit is already calling the effort a triumph and says, "We're getting a muc...
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