OmniChannelMarketer

With the inspirational mantra "Make Experience Your Business" and the goal of reshaping digital marketing for enterprises, Adobe announced the launch of their re-invented marketin...

Facebook Announces Inventory-Smart Dynamic Ads for Nearby Retail

Facebook is getting better at competing for brick & mortar ad dollars, announcing an ability to tie a retailers inventory into their product ads, so that they aren't advertisin...

For ROI, Email Marketing Makes Big Leap Over Last Year

Salesforce released its 2016 State of Marketing Report, finding that marketers are seeing increased ROI with email, mobile, and social media marketing. The report is based on a sur...

Big Facebook News For Anyone Publishing Content

Facebook announced that on April 12, it will open Instant Articles to all publishers. This means that any publisher, regardless of size, will have this same content advantage as th...

Facebook Shares New Research On Shopping Habits

Facebook Insights (FBIQ) is sharing new research on what drives shoppers to use their mobile devices and the barriers they face. It found that 56% of omni-channel shoppers said...

Facebook And Instagram Stats To Consider This Holiday Season

Facebook is sharing some new research from FBIQ about how people are shopping online for the holidays these days. Naturally, they're also reminding businesses that they have variou...

Mobile And Reviews To Be Big Factors In Shopping This Season?

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Over Half Of Retailers Struggle To Identify Most Valuable Customers Despite Data

Yes Lifecycle Marketing has a new study out finding that half of retailers are struggling to identify and and engage their most valuable customers, even though they know informatio...

Nicole Scherzinger Reportedly Dating The “Male Version Of Her”

Nicole Scherzinger is rumored to be dating a very popular musician, and according to a source, she says they're so close because he's "the male version of her". Scherzinger, who...

Nicky Hilton’s Wedding Dress Fail That Left Her Flashing Wedding Guests

Nicky Hilton suffered a wedding dress fail of sorts Friday when her $77,000 cout...

Using Personalized Data Critical To Brand Loyalty

As more consumer data is available to brands than ever before, you might think that brands would be able to capitalize on this, and know their customers better than they know thems...

Shopping Cart Abandonment Still A Major Issue For Businesses

Shopping cart abandonment has plagued ecommerce businesses for years, and you might think that things would have gotten better as more people have grown accustomed to shopping onli...

Percentage Of B2B Commerce Happening Online On The Rise

B2B e-commerce in the United States is projected to reach $1.13 trillion by 2020, according to Forrester, which just released its new report...

eBay Enterprise Hits New Sales Milestone

eBay announced that eBay Enterprise clients have hit the $1 billion sales milestone. This is across over 6,500 stores, 42 brands, and three continents. eBay...

eBay Earnings Released, Revenue Up 12%

eBay released its earnings report for the third quarter with revenue growth of 12%. Payments volume was up 29% while eBay Marketplaces volume growth was 9%. As you probably kno...

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