MarTechPro

As the good content theme continues unabated at BlogWorld, in one of today's sessions, Duane Forrester, Senior Product Manager at Bing, urges the attendees to keep the search indus...

SEOs Not Buying Google’s Privacy Motive for Encrypting Search

Google caused quite a ruckus in the search marketing community after it announced some changes t...

Meineke Gets Effective Twitter Marketing

Currently, there's a silly trend populating Twitter feeds everywhere, one that uses the #ItsOkayToCheatif hashtag. T...

A Customer-centric Content Marketing Approach

The pressure of competition and desire for business growth pushes marketers towards tactics that promise quick wins. Pundits advocate strategy first (been there) but doing so in...

Adobe Adds Keyword Performance Predictive Analytics to SearchCenter+

Adobe has partnered with OptiMine Software to add keyword performance predictive analytics to its search marketing tool, SearchCenter+. The new feature is designed to help search m...

ISPs Hijack Users’ Searches, Apparently to Monetize Them

Internet Service Providers are hijacking their users' search queries on major search engines like Google, Bing, and Yahoo, and directing them to third-party proxies. This news...

FairSearch Accuses Google of “Grossly” Exaggerating Contribution to Economy

The FairSearch Coalition released a report today, which it calls "an independent critical analysis of reports released by Google about its p...

New .XXX Porn Sites To Get Their Own Search Engine

A few months ago, before the Internet Corporation for Assigned Names and Numbers (ICANN) voted to allow people to...

Keywords and Content Marketing

I recently had an interesting discussion with Ron Jones who is writing a book specifically on using keywor...

Search Engine Patents and Panda

Bill Slawski is the president and founder of SEO by the Sea, and has been engaging in professional SEO and internet marketing consulting s...

Linkbait and Content Marketing – What Are Your Goals?

One of the most difficult conversations I have with new or perspective clients is about Linkbait and content marketing and explaining how its real goal isn’t to drive sales but to...

Getting More Facebook Likes and Search Traffic

Did you know there are small adjustments you can make to your use of Facebook's Like buttons/social plugins that can have an incredible impact on your traffic? Facebook can prov...

Do Bing’s New Facebook Features Make it a Better Search Engine Than Google?

Bing has been steadily increasing its integration with Facebook, and while that's likely far from over, they've launched some...

Is Search Advertising the Worst Form of Advertising?

What is the best form of advertising? Not search, according to a report published this week...

SEMPO Talks State of Search Engine Marketing

The Search Engine Marketing Professional Organization (SEMPO) has shared the results of its annual State of Search Marketing Report. Web...

MarTechPro

Ready to get started?

WebProNews is a leading publisher of business and technology email newsletters and websites.