Even if you already have a strong customer base, you can grow it further by building a branded community around your business. Many consumers are drawn to these communities because...
Words are powerful. For marketers, they can mean the difference between successful conversions or a failed campaign. Certain words can pique a custo...
Most people never think twice about the colors that their favorite brands use. However, businesses spend a lot of time and money deciding on which h...
Facebook Messenger is only about three years old and it's already one of the most popular messaging platforms in the world. With the right marketing...
Most small businesses want to spread the word about their product or service to as many people as possible. But after covering the cost of inventory...
The Internet and social media have made it easy for brands to get their message out to millions of people. In fact, the average American is reported...
Google just announced that it will be using a new type of formatting for how newsgroups present their data in Search results. This will make it easi...
Twitter recently announced that it will enlist academic research groups to help in its project on conversation health. The researchers will study th...
The number of companies integrating social media into their marketing campaigns has been growing steadily over the past decade. Some businesses even...
Snapchat is seeking to expand its horizons and utilize its camera to go beyond social media with a new visual search feature. This novel search capa...
Twitter has been aggressively suspending false accounts in a bid to curtail the spread of fake news. The company’s massive crackdown on trolls and b...
Your brand is more than just your company or product name. It's one of the best ways of setting yourself apart from your competitors. Unfortunately,...
With the midterm elections coming up, Twitter users will have to brace themselves for a barrage of ads. But this time around, they'll also be gettin...
Google has revamped how its ad services and products are organized and sold in a bid to make its advertising system easier for brands to understand....
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