DigitalAgencyPro

4 Inbound Marketing Tactics to Use for Your B2B Company
According to a new study by the Pew Research Cent...
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Focus on One Thing and One Thing Only… The Customer
Bill McDermott, who went from teenage deli owner to ...
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Successful CEOs Understand The Customer Journey
Ryan Deiss is the co-founder and CEO of DigitalMarketer,...
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Denny’s Says That Google Ads Are Bringing Customers to the Table
The Google Ads Team recently provided an interesting profile on how Denny's focused their marketing on digital in order to reach people as the...
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Finding and Cultivating Brand Evangelists Through Social Media
Over the years, a growing number of companies have been turning to social media as their preferred marketing channel, veering away from more traditi...
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Google Introduces New Metrics to Help Marketers Test Ad Strength
For some time now, Google advertisers have been frustrated by a lack of reporting metrics on Universal App marketing campaigns and responsive displa...
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Experiential Advertising – Where Live Advertising is Exploding
Experiential advertising is the talk of the advertising industry because it combines search, social, and digital with the human senses of sight, hearing, smell, taste, and touch in...
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Here’s What You Need to Understand About Gen-Z’ers Before You Try to Sell Them Something
Every generation is grouped according to the time its members were born, but for years now, there's been an ongoing debate about the specific cutoff...
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How Mattel Optimizes Marketing on Walmart.com
Mattel is one of the largest distributors and brands sold on Walmart.com. Meredith Wollman manages the customer...
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Brands Are Waking Up to the Inevitable of Selling on Amazon
"Ecommerce is essentially digital disruption," says David Spitz, ChannelAdvisor CEO, at t...
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The Rise of the Connected Marketer
Recently, at the IAB Digital Summit 2018 in Johannesburg, South Africa,...
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Have You Tried ‘Doctor Fork’ Pizza Yet? Google Pushes Fake Food Ads in Marketing Experiment
Google and Unskippable Labs cooked up a new project that has marketers salivating with new ideas. The comp...
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The Challenges of Brand Search and PPC
Controlling the search position of your brand is very important to your business. However, this has become increasingly difficult due to changes in Google brand policies that have...
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People Don’t Buy Products, They Buy Stories
Social media marketing expert and speaker Ben Malol was recently interviewed at Affiliat...
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