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What Does Google’s New Tweet Section Mean For You?

What Does Google’s New Tweet Section Mean For You?

By Chris Crum 21 hours ago

Google and Twitter have been teasing us with a new integration of tweets into Google search results for months, but this week they finally made the official announcement. Real-time tweets are now showing in Google search results on mobile devices …

Twitter Confirms It’s Messing With Its Search Experience Twitter Confirms It’s Messing With Its Search Experience

While covering Google’s closure of Google Moderator earlier, I searched Twitter on the desktop to see what people were saying about it (not much so far), and suddenly, just for a minute or two, Twitter was serving me a completely …

Twitter Adds Comment Feature To Retweets Twitter Adds Comment Feature To Retweets

You know how before when you retweeted something, it just tweeted out the exact tweet you were retweeting unless you quoted it yourself and added something that the 140-character limit would allow you to squeeze in? Twitter is now making …

How Shoppers Use Twitter During The Buying Process How Shoppers Use Twitter During The Buying Process

Twitter is sharing some research from studies it conducted with Millward Brown and Crimson Hexagon about Twitter’s role in the buying process for shoppers. Twitter says its findings can help businesses maximize sales by “sending Twitter shoppers the right message …

Here’s What To Do And What Not To Do With Twitter’s Periscope App Here’s What To Do And What Not To Do With Twitter’s Periscope App

Earlier this month, it was revealed that Twitter bought Periscope, a startup making a live streaming video app that had yet to launch. Now, Twitter has officially launched the app, which is a direct competitor to another new app that …

Twitter Gives Websites Video Embeds Twitter Gives Websites Video Embeds

Twitter announced the launch of a new embedded video widget, which enables people to embed Twitter-hosted videos on their websites, utilizing the same JavaScript used by tweet buttons and embedded tweets. The widget works with videos captured and uploaded via …

Twitter Advertisers Get New Conversion Tracking Features Twitter Advertisers Get New Conversion Tracking Features

Twitter just added a couple of new features to conversion tracking for web. Advertisers can now take advantage of support for transaction values and key conversion tags. The former lets advertisers view the sales that their Promoted Tweet campaigns drove. …

Twitter Talks Google Deal, Says User Growth Trend Already Turned Around This Year Twitter Talks Google Deal, Says User Growth Trend Already Turned Around This Year

Twitter reported its Q4 and fiscal year 2014 financial results on Thursday, with 97% year-over-year revenue growth for the quarter at $479 million. Ad revenue per thousand timeline views reached $2.37 in the quarter, which was up 60% year-over-year. The …

Google And Twitter Partner On Search Again Google And Twitter Partner On Search Again

Google and Twitter have finally reached a new deal that will see Google indexing tweets in real time, according to a report from Bloomberg (and apparently confirmed by Re/code). The deal hasn’t been formally announced, and the terms are unknown. …

Look At How The Nature Of Twitter Brand Mentions Is Changing Look At How The Nature Of Twitter Brand Mentions Is Changing

Consumers are increasingly engaging with brands from their mobile devices as opposed to their desktop computers. Specifically, they’re increasingly doing so with the Twitter iOS and Android apps. While the web browser continues beat Android in this area, Android is …

Twitter Looks At Top New Year’s Resolutions Twitter Looks At Top New Year’s Resolutions

We’ve already seen Twitter’s dive into the most discussed topics of the year, as well as a third-party look at the most discussed news items on Twitter. Now Twitter is looking ahead to the new year. “Throughout 2014, we saw …

Twitter Runs Promoted Accounts In ‘Following’ List Twitter Runs Promoted Accounts In ‘Following’ List

Twitter is promoting accounts in people’s “following” lists, regardless of whether or not the person actually follows that account. This is starting to draw some attention and criticism, as some find it to be misleading. MasterCard appears to be the …

Twitter Gives Analytics Access To iPhone Users Twitter Gives Analytics Access To iPhone Users

Twitter opened up its analytics offering to all users back in the summer, giving people a better look at the engagement surrounding any given tweet. This was only for the desktop, however. Now, some are starting to be able to …

Sony Goes After Twitter For User Tweets About Hacked Emails Sony Goes After Twitter For User Tweets About Hacked Emails

Sony appears to be trying to sue just about anybody it can, who as anything to do with sharing materials from its now famously hacked emails. This includes news organizations, Twitter users, and now Twitter. Vice’s Motherboard reports that it …

Twitter Adds Mobile Targeting Options Twitter Adds Mobile Targeting Options

Twitter announced the launch of two new mobile targeting features for advertisers: mobile carrier targeting and targeting users with new mobile devices. Twitter says a number of types of advertisers can make use of carrier targeting, such as carriers themselves, …

Twitter Launches Tailored Audiences From Mobile Apps Twitter Launches Tailored Audiences From Mobile Apps

Twitter announced the launch of tailored audiences from mobile apps, enabling advertisers to create targetable audience segments based on mobile app actions (like installs, purchases, or sign-ups). This follows the recent news that Twitter would track which apps users have. …

Twitter Gives Advertisers Answers Twitter Gives Advertisers Answers

In June, Twitter launched Mobile App Promotion. A bit later, its Crashlytics branch launched Answers, which it described as “mobile analytics you don’t need to analyze”. Later still, Twitter launched its Fabric platform, which includes Answers. In the meantime, Twitter …