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Social Media Articles

Report Finds YouTube To Be Biggest Loser Of 2014 For Social Media Traffic Referrals Report Finds YouTube To Be Biggest Loser Of 2014 For Social Media Traffic Referrals

Each quarter, we look at Shareaholic’s reports on social media traffic referrals, which give us an idea of how eight different social media platforms are performing in terms of driving traffic to websites. The latest one came out on Monday …

StumbleUpon Traffic Referrals Back On The Rise StumbleUpon Traffic Referrals Back On The Rise

Shareaholic has a new report out looking at social media traffic referrals from eight social networks in the last quarter. Out of those eight, only two – Facebook and StumbleUpon – showed growth over the prior quarter in terms of …

Pinterest Has Hit A Plateau As A Traffic Driver [Report] Pinterest Has Hit A Plateau As A Traffic Driver [Report]

Facebook drives a fourth of overall traffic to websites, while Twitter, StumbleUpon, reddit, Google+, LinkedIn, and YouTube combine for just 2% of overall visits to sites. This is according to the latest quarterly Social Media Traffic Report from Shareaholic, which …

Pinterest Search Gets Better For Men (And Some Growth Stats Regarding The Male Gender) Pinterest Search Gets Better For Men (And Some Growth Stats Regarding The Male Gender)

Last year, Pinterest launched Guided Search, a revamp to its search feature enabling users to find things they didn’t necessarily know they were looking for. You can start with a relatively vague keyword, and get additional options to add to …

Facebook Video Is Huge. How Should This Affect Your Strategy? Facebook Video Is Huge. How Should This Affect Your Strategy?

Earlier this month, Facebook revealed that the number of video posts per person has increased 75% globally and 94% in the US. Shortly thereafter, SocialBakers reported that brands on Facebook posted 20,000 more Facebook videos than YouTube videos last month. …

Sounds Like Facebook Messenger’s Payments Feature Won’t Be Around For A While Sounds Like Facebook Messenger’s Payments Feature Won’t Be Around For A While

A payments feature in Facebook Messenger has been expected since at least last summer. In June, Facebook hired PayPal President David Marcus to run its messaging unit. The following month, the company reported its earnings for the second quarter, and …

Why Facebook At Work Is Going To Have A Tough Time Why Facebook At Work Is Going To Have A Tough Time

Last week, we got our first look at Facebook at Work, the company’s new attempt at a business version of Facebook, mainly targeting the enterprise (at least for now). It lets workers stay up to date with what’s new and …

Facebook Accounted For 81% Of Sharing In Q4 [Report] Facebook Accounted For 81% Of Sharing In Q4 [Report]

ShareThis just released its quarterly Consumer Sharing Trends report looking at both Q4 and all of 2014. It found that mobile social activity grew 28% year-over-year, driven mainly by tablets, which saw 49% growth. Q4 2014 Consumer Sharing Trends Report …

Pinterest’s New Acquisition Should Help Its Search And Ad Offerings Pinterest’s New Acquisition Should Help Its Search And Ad Offerings

Pinterest just announced that is has acquired the team and technology behind recommendation and commerce startup Kosei. The company says it will use he acquisition to accelerate its discovery and monetization efforts. “The team includes some of the best minds …

How SMBs Can Deal With Facebook’s News Feed Changes How SMBs Can Deal With Facebook’s News Feed Changes

In November, Facebook warned businesses that more change was coming to its News Feed algorithm in January. This followed about a year of steady organic Page post reach decline for many of them. The new changes demote posts Facebook deems …

Promoted Pins Are Really Good At Getting Clicks Promoted Pins Are Really Good At Getting Clicks

When 2015 started, Pinterest made reservation-based Promoted Pins available to all advertising partners. Early indication is that the ad format could be a major driver of revenue for the company. Pinterest first began testing Promoted Pins in the fall of …

Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph

As some have noticed, Google has started displaying social media profiles in the Knowledge Graph area of search results pages for many brand searches. If you search for Wendy’s, for example, you can very clearly see links to their profiles …

How Social Media Makes Email Marketing More Effective How Social Media Makes Email Marketing More Effective

A study from Nielsen once found that 92% of people trust word-of-mouth marketing. Most of the time this comes from social media, and marketers should consider harnessing that with their email campaigns to reach a broader audience. Do you incorporate …

Facebook Explains How Facebook At Work Works Facebook Explains How Facebook At Work Works

Back in November, we learned that Facebook was testing a new product called Facebook at Work – a version of Facebook for businesses. We also learned it would launch in January, and now, it has surfaced as an iOS app. …

How Email Is Helping StumbleUpon Drive Engagement How Email Is Helping StumbleUpon Drive Engagement

Despite the fact that it continues to be a major source of traffic for many websites, StumbleUpon continues to fly somewhat under the radar for a lot of marketers. The company has recently adopted a more email-heavy approach to user …

Crayola Facebook Hacked, Company Apologizes for Non-Family-Friendly Posts

Crayola has been forced to apologize after its Facebook page was compromised earlier this week. The hack resulted in a handful of not-quite-family-friendly posts and some not-quite-happy families. “Our sincere apologies to our Facebook community for the inappropriate and offensive …

LinkedIn Has Only Seen A Million Member Posts LinkedIn Has Only Seen A Million Member Posts

Nearly a year ago, LinkedIn opened up its publishing platform to all members in the U.S. in English, enabling the average Joe to write posts as if they were Richard Branson. During that time, however, there have only been a …

Jeb Bush Joins Instagram, Announces PAC Jeb Bush Joins Instagram, Announces PAC

Today, former Florida governor Jeb Bush announced the formation of a new political action committee, a move that people are calling his “most direct step yet toward a 2016 presidential bid”. And he made the announcement on social media – …

Twitter Looks At Top New Year’s Resolutions Twitter Looks At Top New Year’s Resolutions

We’ve already seen Twitter’s dive into the most discussed topics of the year, as well as a third-party look at the most discussed news items on Twitter. Now Twitter is looking ahead to the new year. “Throughout 2014, we saw …

Here’s What The Internet Looked Like In 2014 Here’s What The Internet Looked Like In 2014

As 2014 comes to a close, it’s time to look back at what the year brought, and what people were interested in. What better way to do that than to look at the lists provided by the major Internet services …

Infographic Looks At Most Tweeted About News Of 2014 Infographic Looks At Most Tweeted About News Of 2014

Twitter is often the first place we turn when we want to know what people are saying about current events. While it doesn’t have the user base that Facebook does, it does have a wealth of real time information from …