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Social Commerce Still Needs To Clear Security Concern Hurdles Social Commerce Still Needs To Clear Security Concern Hurdles

The biggest obstacle to consumer adoption of social commerce appears to be security concerns. A study from Digitas finds that nearly half (45%) of social media users would be “at least somewhat comfortable” giving their credit card info to a …

The Psychology Behind Social Commerce [Infographic] The Psychology Behind Social Commerce [Infographic]

We’ve seen that social networks can play a big role in holiday shopping: But social media and e-commerce are getting closer together all year long. The following infographic from TabJuice looks at the psychology of social commerce:

Open Payvment Gives Developers APIs to Tap Into Facebook E-Commerce Platform Open Payvment Gives Developers APIs to Tap Into Facebook E-Commerce Platform

Facebook e-commerce platform Payvment launched a new developer platform for e-commerce businesses today at the Shop.org event. It’s called Open Payvment, and it lets developers and service providers integrate their offerings with Payvment and build new apps upon the company’s …

GameStop Introduces Facebook Store GameStop Introduces Facebook Store
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Multichannel video game retailer GameStop said today it is launching a storefront on its Facebook fan page. GameStop has tapped Adgregate Markets to provide social shopping on its Facebook page via Adgregate’s proprietary ShopFans solution. GameStop, which is ranked #115 …

Bonanzle Buys 1000 Markets, Becomes Bonanza
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E-Commerce site Bonanzle, which is often touted as an alternative to eBay, has acquired artisan merchandise site 1000 Markets, and changed its name to Bonanza. The combined company, which will take aim at sites like Etsy, is located at Bonanza.com, with a new design. 

Beyond Social Media Marketing to Actual E-Commerce
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We talk a lot about social media marketing – using social networks like Facebook and Twitter to market brands and drive traffic to sites. There is no question that these can be effective tools for doing both of these things.