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Google Launches Two Algorithm Updates Including New Panda Google Launches Two Algorithm Updates Including New Panda

Google makes changes to its algorithm every day (sometimes multiple changes in one day). When the company actually announces them, you know they’re bigger than the average update, and when one of them is named Panda, it’s going to get …

Google Responds To Link Removal Overreaction Google Responds To Link Removal Overreaction

People continue to needlessly ask sites that have legitimately linked to theirs to remove links because they’re afraid Google won’t like these links or because they simply want to be cautious about what Google may find questionable at any given …

Here’s Why Pinterest’s New Funding Is Good News For Your Business Here’s Why Pinterest’s New Funding Is Good News For Your Business

Pinterest has reportedly raised a new $200 million round of funding, valuing the company at $5 billion. Investors are apparently impressed with the direction the already popular visual social media site is taking, which includes new native ads and enhancements …

What Have Google’s Biggest Mistakes Been? What Have Google’s Biggest Mistakes Been?

Do you feel like Google makes many mistakes when it comes to trying to improve its search results? Do you think they’ve gone overboard or not far enough with regards to some aspect of spam-fighting? In the latest Google Webmaster …

Google: Links Will Become Less Important Google: Links Will Become Less Important

Links are becoming less important as Google gets better at understanding the natural language of users’ queries. That’s the message we’re getting from Google’s latest Webmaster Help video. It will be a while before links become completely irrelevant, but the …

Matt Cutts’ Floating Head Reminds You About Your Pages’ Body Content Matt Cutts’ Floating Head Reminds You About Your Pages’ Body Content

Google has released a new public service announcement about putting content in the body of webpages. Naturally, this features Matt Cutts’ head floating in the air. “It’s important to pay attention to the head of a document, but you should …

Google On Criteria For Titles In Search Results Google On Criteria For Titles In Search Results

Google has talked about titles in search results in multiple videos in the past, but once again takes on the topic in the latest Webmaster Help video. They keep getting questions about it, so why not? In fact, Cutts shares …

Google Drops Some ‘Upper Decker’ Knowledge (Courtesy Of Another Parked Domain) Google Drops Some ‘Upper Decker’ Knowledge (Courtesy Of Another Parked Domain)

Remember that story from the other day about Google’s questionable “answers” as it relies on websites to fill in the gaps in “knowledge” that its proper Knowledge Graph can’t answer? Well this one’s just funny. Just think of the traffic …

Google: Small Sites Can Outrank Big Sites Google: Small Sites Can Outrank Big Sites

The latest Webmaster Help video from Google takes on a timeless subject: small sites being able to outrank big sites. It happens from time to time, but how can it be done? Do you have the resources to do it? …

Google’s ‘Rules Of Thumb’ For When You Buy A Domain Google’s ‘Rules Of Thumb’ For When You Buy A Domain

Google has a new Webmaster Help video out, in which Matt Cutts talks about buying domains that have had trouble with Google in the past, and what to do. Here’s the specific question he addresses: How can we check to …

Google Penalizes PostJoint, Another Guest Blog Network Google Penalizes PostJoint, Another Guest Blog Network

Google has taken out another guest blog network. This time it’s PostJoint. Techtada tweeted about it to Matt Cutts (via Search Engine Land), who responded: @techtada any link or guest blog network that claims to have "zero footprints" is waving …

Schema.org Enters Its ‘Next Chapter’ Schema.org Enters Its ‘Next Chapter’

In 2011, Google, Microsoft (Bing) and Yahoo, the big three search engines (Yandex later joined), teamed up to launch Schema.org, an initiative to support a common set of schemas for structured data markup on webpages. This week, the companies announced …

Cutts Talks SEO ‘Myths,’ Says To Avoid ‘Group Think’ Cutts Talks SEO ‘Myths,’ Says To Avoid ‘Group Think’

In the latest “Webmaster Help” video, Matt Cutts talks about SEO “myths”. He responds to this question: What are some of the biggest SEO Myths you see still being repeated (either at conferences, or in blogs, etc.)? There are a …

Cutts On 404s Vs. 410s: Webmasters Shoot Often Themselves In The Foot Cutts On 404s Vs. 410s: Webmasters Shoot Often Themselves In The Foot

Google’s latest Webmaster Help video, unlike the one before it, is very webmaster oriented. In it, Matt Cutts discusses how Google handles 404s versus how it handles 410s. “Whenever a browser or Googlebot asks for a page, the web server …

Google Considers Making SSL A Ranking Signal Google Considers Making SSL A Ranking Signal

About a month ago, Google’s head of webspam Matt Cutts said at the Search Marketing Expo that he’d like to see Google make SSL site encryption a signal in Google’s ranking algorithm. Barry Schwartz at SMX sister site Search Engine …

Matt Cutts Gets New ‘Melody’ Treatment Matt Cutts Gets New ‘Melody’ Treatment

Okay, this exists. This comes from HighPosition.com. I randomly came across it on StumbleUpon, and it hardly has any views yet, so let’s change that. If you watch Matt Cutts’ videos regularly, you owe this one to yourself. You can …

Google Hits Japanese Link Networks Google Hits Japanese Link Networks

Google’s head of webspam tweeted early Tuesday morning that Google has taken action on seven Japanese link networks over the past few months. He’s proud of the team: Incredibly proud of Japanese webspam team. Over last few months they've taken …

Google Reportedly Expanding ‘Not Provided’ To 3rd-Party Paid Search Google Reportedly Expanding ‘Not Provided’ To 3rd-Party Paid Search

Update: OK, this just happened. Last month at the Search Engine Marketing Expo (West), Google’s Singhal said there would soon be an announcement related to changes with the controversial “not provided” issue. Google implemented secure search a few years ago, …

Google Wants To Get Better At Indexing Your Business Info Google Wants To Get Better At Indexing Your Business Info

Google has released some recommendations for webmastesr to help them get the search engine to identify and surface business info like phone numbers, business locations, and opening hours. They also launched support for schema.org to help specify preferred phone numbers …

An Update (Kind Of) On How Google Handles JavaScript An Update (Kind Of) On How Google Handles JavaScript

The latest Google Webmaster Help video provides an update on where Google is on handling JavaScript and AJAX. Well, an update on where they were nearly a year ago at least. Matt Cutts responds to this question: JavaScript is being …

Here’s A Look At Demand Media’s Latest Google-Proofing Efforts [Updated] Here’s A Look At Demand Media’s Latest Google-Proofing Efforts [Updated]

Article Updated: See the end. As reported last month, Demand Media is now extending its content creation services to brands, publishers and agencies, essentially selling the content it has been using to get search traffic, monetizing it thorough brand partnership-based …