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AdSense Text Ads Get Title Highlighting AdSense Text Ads Get Title Highlighting
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Google announced that it has updated all text AdSense ads to allow for the title color of ads to be changed when the user moves their mouse over a link. The company says after a period of testing, it found …

Report: AOL Continues to Push for Yahoo Deal Report: AOL Continues to Push for Yahoo Deal

Last month, we looked at some chatter that was going around that AOL wants to merge with Yahoo, but that Yahoo was not too interested. A Bloomberg piece, citing “people familiar with the matter,” indicated that AOL CEO Tim Armstrong …

Steve Jobs Quotes Book Being Rushed To Publication Steve Jobs Quotes Book Being Rushed To Publication
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If you spent any time on Twitter or Facebook shortly after the death of Apple’s Steve Jobs, you probably saw that he was quite the quotable fellow. I know that my feeds were inundated with Jobs quotes for the better …

Will Uncrunched Become the New TechCrunch? Will Uncrunched Become the New TechCrunch?
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A couple weeks ago, it became official that TechCrunch founder Michael Arrington is no longer a part of AOL, after (and before) much drama unfolded. TechCrunch, so far, is going along with most of the same writers,though columnist Paul Carr …

Arrington No Longer Part of AOL [Now Official] Arrington No Longer Part of AOL [Now Official]

AOL and TechCrunch founder Michael Arrington have officially parted ways, at least on an employer/employee basis, though the company will continue in its investment in Arrington’s “CrunchFund” . The official statement from AOL as posted on TechCrunch: “The TechCrunch acquisition …

Righthaven Strategy Called a “Dumb Idea” By Denver Post Publisher Righthaven Strategy Called a “Dumb Idea” By Denver Post Publisher

Righthaven’s blogger-suing (often referred to as “copyright troll”) business model might be winding down. Though still appealing past rulings, the company has stopped filing new suits (at least for the time being). They may even have to file for bankruptcy …

AOL Reportedly Interested in Deal with Yahoo, Yahoo Reportedly Not AOL Reportedly Interested in Deal with Yahoo, Yahoo Reportedly Not

It seems that AOL wants to merge with Yahoo, but that the feeling is not mutual. The chatter stems from a Bloomberg piece, which cites “two people familiar with the matter” as saying that AOL CEO Tim Armstrong is taking …

CNET’s Scott Ard to Oversee the Most Visited Page in the U.S. CNET’s Scott Ard to Oversee the Most Visited Page in the U.S.

The search for a CEO may still be going on at Yahoo, but the company has acquired CNET editor-in-chief to become editor of its U.S. home page. This is pretty significant given that this is the most visited page on …

Arrington to AOL: Sell TechCrunch Back Arrington to AOL: Sell TechCrunch Back
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The TechCrunch drama continues, interestingly enough with a TechCrunch post from founder Michael Arrington himself. More here and here for some background. A year ago when it was revealed that AOL would be acquiring TechCrunch, a big deal was made …

TechCrunch Says TechCrunch “As We Know It” May Be Over TechCrunch Says TechCrunch “As We Know It” May Be Over
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Popular tech blog TechCrunch, which was acquired by AOL about a year ago appears to be in major turmoil, following news late last week that founder Michael Arrington is likely out of the company after launching CrunchFund, venture capital fund. …

Publishers Are Information Marketers Publishers Are Information Marketers
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The trend towards “brands as publishers” over the past year has an increasing number of businesses entering the world of content in ways that are creating new opportunities for online marketing. The notion of brands publishing editorial is nothing new …

Editors’ Picks Feature Lets Publishers Promote Certain Stories in Google News Editors’ Picks Feature Lets Publishers Promote Certain Stories in Google News

Over a year ago, a Google News experiment was revealed in which Google would let news publishers promote certain stories to an “Editors’ Picks” section. That was June 2010. Today, Google announced this as a feature of Google News. “Based …

To Righthaven’s Dismay, Judge Rules Copying of Entire Article Fair Use To Righthaven’s Dismay, Judge Rules Copying of Entire Article Fair Use

Righthaven was dealt another blow in court this week when a judge ruled that one of the defendants it was suing over copyright infringement had fairly reposted an entire article from client/partner Las Vegas Review-Journal. If you’re unfamiliar with Righthaven, …

Business Insider Overtakes Mashable in U.S. Unique Visitors (Compete) Business Insider Overtakes Mashable in U.S. Unique Visitors (Compete)

Business Insider has overtaken Mashable in unique visitors according to Compete. It seemed noteworthy when competing blog Mashable overtook TechCrunch as the more popular tech blog, and now Business Insider (whose tech section is technically Silicon Alley Insider) appears to …

AOL Industry – AOL Goes Niche and B2B, Starting with Energy, Government, Defense AOL Industry – AOL Goes Niche and B2B, Starting with Energy, Government, Defense

AOL has announced the launch of AOL Industry, a new trade media unit, which will see the growing media juggernaut tackling specific industry niches. This will begin with sites in the Energy, Government, and Defense sectors, but there’s no telling …

Inside Network Bought For $14 Million By Alan Meckler’s WebMediaBrands Inside Network Bought For $14 Million By Alan Meckler’s WebMediaBrands
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WebMediaBrands announced today that it has acquired Inside Network, the publishing company that publishes Inside Facebook, as well as Inside Social Games and Inside Mobile Apps. The price: $7.5 million in cash and 4,183,130 shares of the common stock ($6.5 …

Book Recommendation Site Bookish to Launch this Summer Book Recommendation Site Bookish to Launch this Summer
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Upcoming site Bookish wants to be the digital destination for readers of all types – casual to diehard. Today, the new site was announced as a joint venture between AOL Huffington Post Media Group and three major publishers – Hachette, …

Facebook Comments Plugin Added to 50,000 Sites In a Month, Updates Launched Facebook Comments Plugin Added to 50,000 Sites In a Month, Updates Launched
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At the beginning of March, Facebook launched its new and improved comments plugin for content sites. It brought features like the use of social signals to order comments based on quality, improved moderation tools, the ability to add different log-in …

Is Creating a Unique Experience Enough To Get People to Pay for Digital Content?
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John Loughlin, Executive VP and GM of Hearst Magazines, which publishes Cosmopolitan, Esquire, Popular Mechanics, and other popular titles, provided an inside look into Hearst’s content strategy for the digital age here at ad:tech NY. 

Do you think Hearst’s success in traditional publishing will extend to triumph in the online world? Let us know in the comments section.

Turning Your Blog Into a Book
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WebProNews recently spoke with Ellen Gerstein, the Director of Marketing at John Wiley & Sons, the publishing firm behind the "For Dummies" books among many others. She discussed the impact blogs and social media have had on the publishing industry and gave some advice for bloggers looking to get books published.

Groupon Working Too Well For Some Businesses
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Groupon may be working a little too well for some businesses. As Mark D. Carlson and Emily Fredrix explore in an article, some local shops around the country are struggling to handle the customer loads that deals from Groupon are bringing in.