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News Corp Articles

News Corp’s The Daily Happy to Have People Put Its Content in Blogs
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Remember when News Corp. first launched The Daily – the Apple iPad news app (early review here) – and somebody indexed all of its stories in blog format so they could easily be read on the web? Well, that guy (Andy Baio) has put a post up about how he did it, and said that he’s taking it down, but it’s not for the reasons you might think.

News Corp’s Content Aggregation Double Standard
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Rupert Murdoch and News Corp. have long conveyed a disgruntled outlook on news aggregation. It wasn’t that long ago when there were stories everywhere about the company blocking access to its content from news aggregation sites, and the never-ending verbal sparring with Google over the issue. 

Complaints About The Daily Roll In As Super Bowl Ad Reaches Masses

The Daily – the subscription-based iPad news publication/app that some have indicated would revolutionize the digital content industry has been riddled with problems since its launch last week. While there are certainly plenty of positive reviews out there, many have simply been unimpressed and taken to the web and expressed their disdain. 

Reviewing The Daily
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The Daily (the new iPad news publication from News Corp.) has been out for a day now, and after having the chance to mess around with it, it’s hard for me to know just what to make of it, and frankly I’m having a hard time seeing this as a revolution in digital content (or print content or paid content). 

MySpace To Users: We Miss You
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Earlier this week MySpace sent an email, which offers a hint of how desperately they’re fighing for survival.

The letter came on top of an earnings report from parent News Corp that showed recent MySpace layoffs cost $107 million in severance and restructing.

The Daily: An e-Paper For The iPad
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Rupert Murdoch’s News Corp has launched The Daily, a e-paper-based daily newspaper exclusively for the iPad, and the early results are about what you’d expect:  rich, iPad-friendly content delivered with a subscription-based model.

In regards to The Daily, feelings of “meh” come from the product itself.  While the newscycle is all over the launch, has anyone stopped to ask who wants this application?  Even the most basic of iPad users surely understand that news can be gathered from a multitude of places, places even the iPad can access.

MySpace CEO Admits Sale, Merger, Spinoff Possibilities
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In an attempt to increase its appeal, homeowners often clean, repaint, and recarpet a house before trying to sell it.  And similarly, following a talk by CEO Mike Jones, it’s starting to look more and more like a significant overhaul and major layoffs at MySpace are geared towards helping News Corp. get rid of the property.

Facebook Poaches News Corp. Gaming Exec

This weekend, word spread that Facebook had raised $500 million in funding at a valuation of $50 billion, and following that, we imagine a few early employees and investors placed orders for Ferraris and the like.  The company, meanwhile, has hired Sean Ryan, who previously helped oversee News Corp.’s gaming division.

Of course, the timing may be coincidental, especially considering that neither development was either announced or confirmed through official channels.  Still, it looks like Facebook has secured a valuable asset in Ryan.

News Corp. On MySpace: “Current Losses Are Not Acceptable”
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To be clear: we don’t mean to spread rumors or alarm anyone.  But MySpace employees might want to consider setting aside some extra money and updating their LinkedIn profiles, as one News Corp. exec hinted during an earnings call that a drastic cost-cutting action of sorts may occur.

A large round (or two) of layoffs is one possibility.  A sale or even shutdown of MySpace doesn’t seem to be out of the question, either.  News Corp. COO Chase Carey made the situation sound quite serious.

Facebook Goes Back to the University, A New Spin on Online Charities
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Facebook has launched a "Universities on Facebook" page to "help students and campus organizations discover how to take full advantage of Facebook’s features to publicize events, distribute content, and foster community and school spirit."

The company has also acquired an interesting search patent for ranking based on click frequency.

Apple Set To Offer 99-Cent TV Show Rentals

Apple is reportedly in talks with News Corp’s Fox, CBS, NBC Universal and Walt Disney to allow iTunes users to rent TV shows for 99 cents.

Under the deal, according to Bloomberg, episodes would be available to rent 24 hours after they air, would be commercial free and available to iTunes users for 48 hours.

MySpace and Fox Audience Network Get Integrated
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News Corp. is integrating its Fox Audience Network (FAN) business directly with MySpace. The company says this will allow MySpace to leverage the FAN team and technology platform. This comes as FAN President Adam Bain leaves the company for Twitter.

Major Publishers Project $3 Billion in Digital Subscription Revenue by 2014

Next Issue Media, a digital publishing consortium made up of Condé Nast, Hearst, Meredith, News Corp., and Time, has revealed findings from a study on consumer demand for digital newspaper and magazine products. According to the consortium, $3 billion in subscription revenue is expected by 2014.

After accounting for potential cannibalization of some print subscriptions, the industry could realize $1.3 billion in incremental revenue, the consortium says.

Murdoch Voices Excitement with Tablets

Rupert Murdoch is excited about tablets. The Guardian has a piece quoting him as calling them "a perfect platform" for cheap and convenient, up-to-date News Corp. content. He says the company has "tens of thousands of readers" through apps for the Wall Street Journal, the Times and the Australian.

News “Game Changers” Coming Out of the Woodwork

News Corp. is reportedly considering working on some new app-based news product that would be separate from any of its existing print or web publications. An experiment in the future of news? Perhaps. A game changer? We’ll see. CNBC seems to think it might be.

MySpace In Ad Talks With Google, Yahoo And Microsoft

News Corp is reportedly in talks with Google, Microsoft and Yahoo about striking a search advertising deal for its struggling social network MySpace.

Currently MySpace has a search advertising deal with Google that was reached in 2006 and is worth $900 million over a four-year period. That deal expires next month and News Corp needs to reach some kind of agreement on a new ad deal for MySpace, although any such deal will be for "significantly less money," according to the Wall Street Journal.

News Corp. Makes New Moves For Online Content Monetization

Update: Journalism Online tells WebProNews it cannot reveal its publisher partners at this time, due to confidentiality agreements.

Original Article: News Corp. announced today that it has acquired Skiff, and that it has made an investment in Journalism Online, LLC.

Do You Go to MySpace for Friends or Content?
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What is MySpace at this point? According to News Corp, which owns it, it’s a content site. PaidContent quotes News Corp. COO Chase Carey: "In terms of the strategy, it’s not about going toe-to-toe with Facebook. MySpace is a content site. It’s not where we need it to be, but it’s headed in the right direction."

Murdoch (Again) Threatens To Stand Against Google
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It’s been about five months since Rupert Murdoch first claimed that he would block search engines from News Corp. content, and even if not a lot’s happened as a result, Murdoch hasn’t let the matter slide.  He issued another warning yesterday while at the National Press Club.

Do you think Murdoch will follow through on his threats?  Let us know by commenting.

UK Newspapers To Charge For Online Access
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News International, News Corp’s British newspaper unit said today it will begin charging readers for access to the websites of The Times and Sunday Times of London starting in June.

Both titles will launch new websites in early May, separating their online presence for the first time and replacing the existing, combined site, Times Online. The two new sites will be available for a free trial period to registered customers.

Report: Rupert Murdoch “Ready To Sue” Google
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Although a few months have passed since the last big flareup, News Corp. may still be willing to go to war with Google.  A fresh report indicates that Rupert Murdoch is indeed prepared to take the search giant to court, and has been talking to Microsoft about an exclusive deal, too.