WebProNews

The Great Social Retailing Invention

Social networking is so popular online that it’s spilling into the physical world - at actual stores. Called social retailing, the concept debuted at the National Retail Federation’s (NRF) show last January 2007. Recently, the concept, by IconNicholson was selected by Time Magazine as One of the Best Inventions of 2007.

Search Spam Primer

Every Internet marketer has heard about search spam, the unethical tactics that so-called "black hat" search marketers use that violate the search engines' terms of service. Now if you have no intention of doing anything unethical, you might believe that you don't need to understand search spam.

Woops, Bloggers Give Nissan Too Much Credit

Did you know that Nissan has developed a new kind of paint that can change colors on command? It was news to Nissan, too.

Trade Shows Going Virtual

Companies like IBM, Cisco, and others are taking their trade shows and conferences virtual. Some, like IBM have used the virtual world Second Life for such events, but virtual trade shows take it a step further. Also, the events are more professional and created for a business environment - there are no actual avatars. However, you can upload a picture, chat with booth representatives, and attend sessions.

Nonprofits Outpacing Businesses on Social Media

Charities are often more savvy than businesses when it comes to using social media – especially blogging. The Center for Marketing Research looked at the top 200 largest US charities as defined by Forbes Magazine. They found that seventy-five percent of the charities are using some form of social media.

Verizon's Web 2.0 Marketing Campaign

“My Home 2.0″ is a web 2.0 type of marketing campaign for Verizon to promote their FiOS service. It’s a combination TV/online reality show, kind of like Extreme Home Makeover but its not upgrading the décor as much as transforming the home and family to be technology savvy.

The Facebook Feeding Frenzy

More Investor Cash for Facebook... Yesterday we learned that Microsoft bought 1.6% of Facebook for $240 Million. Today there is another large investment - it’s been rumored that Facebook got an additional $500 million from two New York hedge funds.

Wired Magazine's Geekipedia on SEO

Wow! I thought, pulling an additional insert in my recent Wired Magazine called “Geekipedia” and thought that it might come in handy.

The Community of TechCrunch

I'm sitting here today at the TechCrunch40, listening to various companies pitch their wares to the people and press that are attending (I'm here as invited press, so will give overview of the companies and what I thought).

Web 2.0 Snuffs Business 2.0

Readers of the magazine Business 2.0 will not see another issue after October's has been published; Time Inc has decided to shut down the seven-year old publication.