In what seems like an obvious move now that it has happened, Amazon's IMDB (Internet Movie Database) has added streaming videos to the site. Sure, they offered trailers before, but now we're talking full-length movies and television shows.
Amazon has stolen away Microsoft senior ad exec Lisa Ultzschneider leaving us all to wonder just what kind of advertising aspirations the company has. Amazon has not commented on what kind of plans it has for Ultzschneider. Rick Aristotle Muarriz at Fool.com speculates that it won't much involve Amazon.com, but likely the company's other properties:
The Internet Movie Database (IMDB), a subsidiary of Amazon.com, said it has acquired Withoutabox, a provider of an online service for independent filmmakers and artists.
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