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Firefox Articles

Mozilla’s Marketing Misfire

Mozilla, makers of the Firefox browser (my preferred browser due to the amazing plugins) wants to lure Internet Explorer users.

They have a new marketing campaign that hasn’t gone over so well. The theme of the campaign is Fight Against Boredom, suggesting that IE is a boring option.

Here’s a line to give you the idea of the 70s goofy feel of the campaign’s song (Rise Up! Rise Up!).

The world is such a great big place with so much to do. You can ski, eat green eggs, ride bikes, or start a coupe.

Mozilla Moves John Lilly To CEO

The makers of the Firefox browser have a subtle shift at the top of the organization, with former CEO Mitchell Baker asking Lilly to take the CEO title.

Mozilla Frees Firefox 3 Beta 2 For Testing

The brave Firefox user has a new toy to play with ahead of Christmas morning, as Mozilla released the latest beta version of the next Firefox browser to the Internet.

Web Marketing News Quickies

Google’s made some tweaks to AdSense recently, and to Google Analytics. Meanwhile, SEOers are developing better ways to track links.

5 Free Or Cheap SEO Tracking Tools
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There are a number of free or inexpensive search analytics tools available out there, and this article will outline a few of them that have gotten rave reviews.

BlogWorld: Housebreak Social Media Marketing

It’s just a puppy, Maggie Fox said of social media with regards to adding it to one’s marketing mix, meaning it’s going to grow up to be a big doggie.

Mozilla’s Devilish Deal With Google
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Two aspects of Mozilla’s close ties with Google over development of the Firefox browser have Chris Soghoian concerned about a conflict of interest in play.

Disabling Animations in Firefox

If you use Firefox but you dislike animated elements on web pages when you’re reading (like ads – increasingly served from Google AdSense, too), here’s what you can do:

Early Look: Microsoft Office Live Workspace
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We have picked up a trio of screenshots of the forthcoming Office Live Workspace, which we’re just thrilled beyond rational thought to share with you.

Mozilla Arriving Late To The Mobile Party
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The Mozilla Foundation has big plans for mobile devices, but they will have to leapfrog Opera to make an impact.

Search Marketing Standard Highlights for Autumn

The Autumn edition of Search Marketing Standard came out last week. I find this magazine great as it features many articles of a high quality, plus it’s nice to read about SEO offline for a change, so I’ve listed some of the things I found of particular interest from the latest edition:

Firefox Hits 400 Million Downloads

Mozilla announced on Friday that its open source browser had reached 400 million downloads worldwide. This was a big achievement for Firefox, which launched in 2004.

Mr Uptime Fights Social Media Disappointment

When a link suddenly becomes a hot destination thanks to being featured on places like Fark, Digg, or Reddit, the Firefox plugin Mr Uptime can signal when it is safe to visit that site.

Firefox Needs To Go To School

Retention rates for usage of the Firefox browser have caused concern for the Mozilla Foundation. They’re brainstorming ways of improving that rate. We’ve got a suggestion for them.

Yahoo Sports Shortcut Takes A Swing
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Do a query for a professional athlete on Yahoo Search, and a new Sports Shortcut may appear with extra details about him. UPDATE: It does now in Firefox; please see the comments section for details.

Yahoo YSlow Shows Site Slowness

A Firefox add-on called YSlow from Yahoo works with the Firebug plugin to show webmasters the causes of problems with their website’s performance.

Firefox Causes AdSense Woes
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A recent update to the Firefox browser kept some AdSense publishers from being able to log in to their accounts.

Firefox Kicking Microsoft Tail In Europe

Though Firefox usage has reached only 18 percent of the US market (quite the rise, actually), the browser is gaining much more ground in Europe, and the latest version is outpacing Microsoft’s Internet Explorer 7.

Google Offers Search For Small Businesses

Google has launched Google Custom Search Business Edition, which is focused on small businesses who want to add Google search to their Web sites.

Firefox Still Gaining On IE

Firefox, the popular alternative to Microsoft’s Internet Explorer browser is picking up steam worldwide, gaining one percent in market share in the past six months.

Microsoft Declaring War on Firefox, Linux

Microsoft has announced that they’ll be suing open-source software companies, developers and even users for patent infringement—on 235 patents.