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All Posts Tagged Tag: ‘Facebook’

Facebook Earnings: $4.04 Billion in Revenue, MAUs Climb to 1.49B

Facebook Earnings: $4.04 Billion in Revenue, MAUs Climb to 1.49B

Facebook has just reported its second quarter earnings, and the company has topped analyst expectations. Facebook posted earnings of $0.50 per share on $4.04 billion in revenue. Wall Street forecasted earnings of $0.47 per share on $3.99 billion in revenue. “This was another strong quarter for our community,” said Mark Zuckerberg, Facebook founder and CEO. “Engagement across our family of …

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Facebook Moves In On Popular LinkedIn Feature

Facebook Moves In On Popular LinkedIn Feature

Back in 2012, LinkedIn launched its endorsements feature, which lets users endorse others for various skills. Lots of endorsements in key areas can make a member look good when they’re looking for a related job, a partnership, or other career-related opportunity. The feature quickly became popular, and users have racked up countless endorsements in the years since. Now, Facebook is …

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Facebook Publishes Its Diversity Training Course So Others Can Use It As a ‘Framework’

Facebook Publishes Its Diversity Training Course So Others Can Use It As a ‘Framework’

Facebook, a Silicon Valley company struggling with employee diversity just like the rest, has just made public its own diversity training course. Now, anyone can watch what Facebook employees watch when it comes to what Facebook calls unconscious bias. “Managing bias can help us build stronger, more diverse and inclusive companies — and drive better business results. At Facebook, we’ve …

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Facebook Must Allow Fake Names, Says German Regulator

Facebook Must Allow Fake Names, Says German Regulator

Facebook’s real name policy, which prevents people from using the service with pseudonyms, has pissed off a lot of people – especially as of late. Facebook’s policy has drawn the ire of the transgender community, domestic violence victim, privacy advocates, and Native American groups. But in the States, the policy hasn’t gained any regulatory attention. Not the case overseas, where …

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YouTube, Facebook, Twitter Battle For Video Creators

YouTube, Facebook, Twitter Battle For Video Creators

It’s hardly news that the video and advertising battle between Facebook and YouTube is heating up, and this has never been more evident than it was on VidCon last week, when both companies as well as other competitors showed off their offerings and tried to woo some of the Internet’s big video stars. For the past decade, YouTube has been …

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Doing This Will Make Your Facebook Marketing More Cost Effective

Doing This Will Make Your Facebook Marketing More Cost Effective

When you promote a Facebook post, do you do so to people who have already liked your Page or to people who have yet to do so? Some mix of the two? You might be interested to know that unless your ultimate goal is just to get more Facebook fans, you’re probably better off promoting to people who have already …

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Facebook Gives Pages New Video Visibility And Management Tools

Facebook Gives Pages New Video Visibility And Management Tools

Facebook announced a couple of updates aimed at giving Pages more control over how their videos are organized and shared. These include improved upload tools and a new Video Library feature. “Page owners now have access to enhanced control and customization features when uploading videos, like the ability to set an expiration date or to add a custom thumbnail for …

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Facebook Shows You How To Make Better Video Ads

Facebook Shows You How To Make Better Video Ads

Facebook launched the new Video Ad Creative Spotlight to show advertisers some of the best video ads that are being made. Perhaps you can learn a thing or two from them. “Each month, this spotlight will showcase top video ad creative, highlighting the best video ads across nine verticals: Automotive, Consumer Goods, Entertainment, Financial Services, Gaming, Restaurants, Retail/eCommerce, Technology/Telecom/Durables and …

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Is Your Social Media Customer Service Improving?

Is Your Social Media Customer Service Improving?

Over the past decade, social media has presented businesses with a tremendous amount of opportunities to reach and engage with customers and potential customers in ways that were never before possible. You would think that by now social media-based customer service would be nearly flawless given all of the tools companies like Facebook and Twitter have launched over time. Unfortunately, …

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Facebook Messenger Is Now Globally Available to Anyone with a Phone Number

Facebook Messenger Is Now Globally Available to Anyone with a Phone Number

In June, Facebook said it was beginning to roll out a new way to use Facebook Messenger – a way to sign up with a phone number and only a phone number. Today, it goes global. As of now, everyone in the world can use Facebook Messenger without a Facebook account. Messenger’s David Marcus made the announcement today. “Excited to …

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People Are Interacting With Links More On Facebook

People Are Interacting With Links More On Facebook

It looks like links are getting better for interactions on Facebook as interactions on other post types are on the decline. Have you seen better reach and/or interactions with your links than you were seeing in the past? Let us know in the comments. Adobe’s Social Intelligence Report looks at social media patterns throughout Q2. It finds that “recent algorithm …

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Facebook Pages Are Becoming Online Shops

Facebook Pages Are Becoming Online Shops

Facebook is now testing shops with buy buttons on Facebook Pages for select businesses, according to a report from Buzzfeed. The buttons, the report says, enable users to complete the “entire shopping experience” within Facebook “from product discovery to checkout”. The report shares this statement from Facebook product marketing manager Emma Rodgers: “With the shop section on the page, we’re …

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