According to Experian Marketing Services, email is still the top communication channel for marketers with 97% of marketers collecting email addresses through various channels. Emai...
Epsilon recently released its Q4 2013 North America Email Trends and Benchmarks report. It found an increase in email open rates compared to Q4 2012. They were consistent from quar...
Econsultancy has released its 8th annual Email Marketing Industry Census, based on what it says is the largest UK survey of email marketers. It finds that revenue from email has in...
Google has introduced a new Gmail feature that lets users turn their "Promotions" tab into a more visual, almost Pinteresty shopping experience.
This is one at least minor impr...
As traditional snail mail marketing campaigns continue to be replaced with email and social media campaigns, the US Postmaster General is trying to let businesses know that the USP...
Etsy announced this week that it is making some changes to make the shopping experience better for customers, which will in turn positively affect sellers.
Etsy's Heather Burkm...
Google is reportedly adding a new "prominent" unsubscribe link to the top of marketing emails, potentially driving a lot more unsubscribes for businesses. It was announced on Thurs...
Google is making waves with Gmail a lot these days for a variety of reasons, and this week, users are freaking out about something the company said in a court document regarding em...
Custora has a new report out looking at ecommerce customer acquisition, finding that email continues to trend upward rapidly from year to year, and is well ahead of affiliate, bann...
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