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CW
Gossip Girl, March Madness, And CBS Confusion
CBS fared better on an ad revenue per person basis for its NCAA basketball tournament delivery online than on TV. So why is Gossip Girl being dragged offline for viewing only on the CW Network, partly owned by CBS?
User Generated Content Goes Prime Time
The CW – the other network you probably don't watch – is giving us a new reason to check them out this fall. Not that it's original, just that it's primetime and that means something, right?
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Time to Get Serious about Social Media
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