WebProNews

DoubleClick Hopes New Ad Platform Is DoubleQuick

Google and subsidiary DoubleClick believe the ad-buying process is too complicated and slow. As such, DoubleClick announced this morning a new electronic proposal exchange platform for its publisher and agency customers.

Marks Post Link Bait?

I recently spotted a blog post by Adam Senour over at Walk My Path. The post outlines why Gene Marks is right on certain comments from the blog post. I must say I didn’t think I would find someone defending Gene marks comments like Adam has.

Marks Misses the Mark on "Tech Solutions"

OK folks I can’t take mainstream media much longer. They are so out of touch with what is really happening online it is simply ridiculous. Take the latest offering from Gene Marks at MSNBC:

Salesforce Signs "Largest Deal Ever"

Citigroup and Salesforce.com are both big companies, and a new deal between them isn’t insignificant, either - Citigroup chose Salesforce to provide software to 30,000 financial advisors.

Social Media - From Theory to Practice

Just got this fantastic note from Wayne Thompson, who is the director of research at Technology Evaluation. Wayne was one of the 20+ participants at the San Francisco stop of the Social Media and CRM 2.0 workshop series.

CRM for the Google Homepage

CRM for Google (CRM means Customer Relationship Management) is a set of gadgets for your personalized Google homepage that allows you to do things like track tasks, manage contacts, add notes, or create appointments.

The Importance of Training On A CRM Solution

Imagine buying a car before you have had driving lessons of any kind, and then sitting behind the wheel trying to figure out how to get you and the car back home. You would likely fail. Not only that, but you would most likely have an accident by either running into another car, or into a wall or something. That's not how to learn to drive.

Decision-making Speed Matters to Customers

1:1 magazine had a piece about the importance of speed in winning customer loyalty.

Sugar CRM - Roadmap to Commercial Open Source Technology

Sugar CRM is commercial Open Source Customer Relationship Management (CRM) software for companies of all sizes, based on the LAMP stack (Linux-OS; Apache-Web Server; MySQL-Database Server; PHP-Programming Language).

CRM - Eliminate Complexity Layers

Traditional approaches to system development include design of both the application and platform strategies.