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Groupon Adds In-Store Coupons To ‘Freebies’ Category

Groupon Adds In-Store Coupons To ‘Freebies’ Category

By Chris Crum April 11, 2014

Groupon is now providing in-store coupons in its Freebies offering, giving retailers another way to drive traffic to their stores. The company says it’s “providing national retailers with a programmatic way to reach millions of potential customers with targeted promotions …

Father's Day Freebies Becoming More Common Father's Day Freebies Becoming More Common

Father’s Day freebies are something that any father on a budget can appreciate. The holiday only comes once a year, so why not treat yourself, right? According to a recent report, those in the business of celebrating holidays with promotions …

Etsy Launches New Kinds Of Coupon Codes Etsy Launches New Kinds Of Coupon Codes
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Etsy announced today that it is launching some new kinds of coupon codes. Merchants will now be able to offer fixed discounts on items and set price minimums for coupons. You could offer, for example, $10 off when the customer …

Google Launches Zavers Coupon Offering For Retailers Google Launches Zavers Coupon Offering For Retailers

Google announced a real-time new digital coupon offering today called Zavers by Google, which the company says enables retailers and manufacturers to reward loyal customers with relevant coupons. Retailers can use the product to extend their existing incentive programs. “Unlike …

Google Acquires Incentive Targeting Google Acquires Incentive Targeting

Google has acquired Incentive Targeting, and no the source is not a bogus press release. This one appears legit. The news was even tweeted by Googler Mike Dudas (h/t: TechCrunch): Follow @mdudas Mike Dudas @mdudas Google acquires Incentive Targeting to …

Quizzes & Coupons Key to Facebook Ad Engagement Quizzes & Coupons Key to Facebook Ad Engagement

Say what you want about coupon users, but one thing stands apparent: that’s the way to consumers’ hearts if you’re looking to increase the engagement of your marketing campaign on Facebook. According to a study from Wildfire Interactive, that method …

Groupon’s Rewards Program Now Available Nationwide Groupon’s Rewards Program Now Available Nationwide

Groupon today announced that its Rewards program, which it began testing in September 2011, has now launched nationwide to the U.S. Groupon Rewards is a loyalty program that uses credit cards to track spending at retailers who use Groupon. The …

Foursquare Jumps on the Coupon Bandwagon Foursquare Jumps on the Coupon Bandwagon

Foursquare has a new plan to get money, and it seems like they believe they can do it better than Groupon. That’s right, they are offering local coupon deals. They’re making a move on Groupon’s not-so-stellar profits. User’s must check-in …

Facebook Offers Success Best Practices Facebook Offers Success Best Practices
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At a marketing event this past week, Facebook talked about a new “Offers” offering for brands. Offers let businesses and organizations share discounts with customers by posting offers to their Facebook Pages. Facebook describes them as coupons you don’t have …

Atlanta Named Most Frugal City In US Atlanta Named Most Frugal City In US

Atlanta knows how to save a buck or two, according to a new study from Coupons.com. In a survey released today identifying the most frugal cities in the United States, the Big Peach is the best at not spending a …

Groupon to Add E-Commerce Deals? Groupon to Add E-Commerce Deals?
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Groupon is reportedly testing e-commerce deals in the UK. There have been a lot of questions and uncertainty about just what the future holds for Groupon, and this would appear to be Groupon being in the midst of making a …

Local Discounts Provided by LivingSocial on Examiner.com
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Examiner.com announced it’s offering discounts provided by LivingSocial in 130 markets – that’s all the markets LivingSocial is currently active in. 

Deals are accessible through a mix of feeds and local media placements. LivingSocial will also be the headlining daily deal company in Examiner.com’s upcoming "Insider Deal" marketplace, an online discount center.

AOL Partners With Valassis On Digital Coupons

Coupon marketing company Valassis said today it has formed a partnership with AOL to create “one of the largest paperless digital coupon footprints in the United States, including over 7,500 grocery retail stores.”

Groupon: We’re the Savior for Small Businesses
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Legend has it that Groupon turned down a $6 billion offer from Google, which if accepted would have been Google’s biggest acquisition to date. Time will tell if this was a smart move or not, but Andrew Mason, Groupon’s CEO seems fairly confident in the company’s future.

Groupon Dominates LivingSocial In Market Share, But Now Amazon’s In The Equation
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Update:  Groupon has reportedly rejected Google’s offer.

Target Launches Online Weekly Ad Deals
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Retailer Target has introduced a new online weekly ad called “My TargetWeekly” that offers users deals.

My TargetWeekly allows users to create customized views and deal alerts so they know when items they are looking for are on sale. Users can also view coupons, see top 10 deals, share via Facebook and Twitter and create their own customized mobile shopping lists to use in-store or online.

 

What Coupon Searchers are Looking For

Retailers generated nearly $31 million in online coupon sales through RetailMeNot.com in May, according to the site. That’s over a 42% increase compared to the same time last year, and that’s just through RetailMeNot.

The company has released a report looking at coupon usage and search behavior in the month of May. RetailMeNot says it’s in a unique position to track trends in the coupon industry, as it is the most highly trafficked coupon site and the only site with over 450,000 coupons for both online and in-store offers.