Groupon Adds Freebies To iOS App, Android Coming Later This Summer

Chris CrumeCommerce & Retail

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Groupon launched the Freebies category in its ecommerce marketplace back in November. This gave users a way to get digital coupons, promotion codes, sales, giveaways and samples from participating brands like American Eagle, Best Buy, Macy's, Nordstrom, and Sephora. Groupon added in-store coupons to Freebies in April.

The company announced on Wednesday that the feature is now part of its iOS app. This, according to the company, makes it the "most widely distributed mobile coupon destination in the United States."

"This is an important announcement for our customers because it means they have even more ways to save money while shopping through Groupon––whether it’s online, in a mobile app or inside their favorite stores," a Groupon spokesperson tells WebProNews. "In addition, they can now have less apps and clutter on their iOS devices because Groupon is their one-stop resource to save money."

"This is also an important announcement for retailers because it means they can now promote their offerings and drive traffic to their online store, branded mobile app or physical location(s) through one of the top 25 most downloaded free apps of all time," the spokesperson adds.

The company's mobile apps have been downloaded over 80 million times. To put that in perspective, Groupon says competitors like RetailMeNot and have only 15 million and 7 million downloads respectively.

Freebies now includes over 30,000 digital coupons, codes, sales, giveaways, and samples from over 6,000 brands spanning 245,000 physical locations. In other words, there's a good chance there are some good deals from stores you shop in.

Currently featured deals include: 20% off regular-priced small appliances at Best Buy; 20% off any in-store purchase from Aeropostale; $10 off select Father’s Day gifts of $30 or more at Kohl's; additional 15% off any purchase at Banana Republic Factory Store; and $25 off first ride for new customers with Uber.

If you're an Android user, Groupon will have you covered soon. The company says to expect the feature in its Android app later this summer.

Image via BusinessWire

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.