Whatever you think and feel about the Super Bowl and the highly commercialized cult of consumerism that permeates every vein and pore of the event, you can’t really deny this: Will Ferrell had an awesome spot in that Old Milwaukee …

What is it that makes a Super Bowl ad so great? Is it something funny, inspiring, unbelievable, or what? According to Ace Metrix CEO Peter Daboll, a likable ad doesn’t necessarily mean it’s an effective ad. As he explained, great ads are likable, but they have to do more in order to be effective.

Hulu hopes to make some people’s favorite part of the Super Bowl, the ads, more accesible. Today, they announced the launch of AdZone, where they’ve collected many of the best and most iconic ads of all time for your viewing …

Sometimes, if you’re uninterested in the teams playing or simply uninterested in football entirely, the Super Bowl commercials are the best part of the whole production. Companies spend big bucks for prime-time ad real estate, knowing that their ads are …

By now, you’ve probably seen, or at least heard about the FedEx delivery driver who was caught on tape demonstrating some incredibly effective package delivery techniques. If not, familiarize yourself: Needless to say, Mister Throw Packages became a viral hit …

Take a look at your calendar. Notice how quickly the 2011 Holiday Season is approaching? That means it’s time for the Christmas marketing blitz where we, as consumers, will be inundated with all kinds of commercials and ads telling us …

Let it never be said that Google doesn’t promote their products. Granted, they aren’t big adopters of television advertising — save for their famous Super Bowl commercial — but that doesn’t mean they won’t use other mediums to entice would-be …

Microsoft is either taking the holiday marketing approach or the Twilight/Vampire trend approach with its latest commercial. The title is Bing: Vampire Decision Engine.

The company uploaded the new commercial to its (Google-owned) YouTube channel. Accompanying the video is a short description:

"When you’re looking for a restaurant that is family friendly, romantic, or maybe something with an otherworldly atmosphere, use Bing’s reviews to stop searching and start deciding."