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Chicago Articles

Rod Blagojevich Guilty, Twitter Reacts Rod Blagojevich Guilty, Twitter Reacts
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It looks like a jury was able to agree, this time, on whether or not Rod Blagojevich attempted to sell Barack Obama’s vacated Illinois Senate seat. The verdict, just rolling in, is guilty. This is the second crack that prosecutors …

Chicago Resident Sued Over Moldy Tweet
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UPDATE: Horizon Realty, the company suing their former tenant over a tweet, is now a trending topic on Twitter. Some Twitterers feel the company has effectively killed their reputation. What do you think?

ESPN Taking Their News To The Local Market

As a sports fan I don’t get to write much about sports and Internet marketing. Now that I think about it, I’m not sure why that is but I’ll work on that later. What we have covered extensively here at Marketing Pilgrim is the decline and fall of the Printed Empire; the newspaper. Today, in fact stands to be a rough day again as the Boston Globe workers agrees to more cuts to keep the paper in print.

Word Of Mouth Marketing Seminar

One of the highlights of The Aloha Summit a few months ago in Hawaii was having Andy Sernovitz beam in electronically and join us for an hour of discussion and insight. Andy should be a familiar name, he’s the author of Word of Mouth Marketing.

Chicago unamused, wants amusement tax from StubHub

eBay’s $310 million acquisition of ticket reselling site StubHub presents the potential of additional expenses, as the City of Chicago demanded payment of amusement taxes on tickets sold for Chicago events.

Chicago Sues eBay, StubHub Over Ticket Taxes
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The city of Chicago is suing eBay and subsidiary StubHub for failing to collect an 8 percent amusement tax on tickets sold online.

The city charges in the lawsuit filed in Cook County Circuit Court that the two companies are "reseller’s agents" and are required under Chicago’s law to pay an amusement tax. The suit asks for a court order that will allow the city to audit the companies and hand out fines for not collecting and paying the tax.

Grand Theft Auto Maker Sues Chicago Transit Authority
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The publisher of the popular video game Grand Theft Auto IV, Take-Two has sued the Chicago Transit Authority (CTA) for removing ads promoting the game.

Take-Two sued the transit authority in Manhattan federal court, saying the CTA violated its right to free speech and contractual rights by removing ads for the game from the transit system.

Google Transit Adds Chicago’s Info

Thanks to the cooperation of the Chicago Transit Authority, Google Transit’s coverage now includes the Windy City.  Chicagoans seem to be pretty pleased about the development.

Craigslist Successfully Defends Against Chicago Lawsuit
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A 2006 lawsuit by the Chicago Lawyers’ Committee for Civil Rights against Craigslist over real estate postings containing discriminatory language failed to establish the classifieds site’s liability.

Price Or Convenience? Maybe Both

Last month Nielsen Online released the results of survey suggesting that online shoppers prefer the convenience of online shopping as their main reason for participating.

This month, another survey says that price is the most important factor.

SES Round-up
Jolina and Mike had a great time at the Search Engine Strategies conference in Chicago. Not only is it the windy city, but a festive, cold and snowy one too by the sounds of it.

SES Chicago: Finding Balance In SEO
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Crafting a site involves people with different focuses and skill sets. Allowing them to run free instead of working together is a recipe for disaster.

SES Chicago: The I-word, Discussed

If you want to build up investment interest in your SEO/SEM firm, you have to make your company compelling enough to separate capital from capitalists.

SES Chicago: Sitemaps Discussed
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Webmasters can face a number of issues, and may hope that sitemaps can cure the bulk of them. 

So a panel at SES Chicago weighed sitemaps’ pros and cons.

SES Chicago: Usability & SEO
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At the SES session Usability & SEO: Two Wins For The Price of One the speakers focused on building both user friendly sites and search engine friendly sites.

SES Chicago returns, and WebProNews is on hand to bring you reports and videos from the Windy City.  Enjoy our coverage this week.

SES Chicago: Tips From YellowPages.com

Everything can come together in Yellow Pages listings – these are what get some people to make purchases.  So this puts the Yellow Pages in a rather unique position, and Charles Stubbs, the CEO of YellowPages.com, discussed what he’s learned in the industry at SES Chicago.

SES Chicago: Online Search, Local Purchases

Most folks know that they can find whatever they want on the Web.  Nonetheless, people still hop in the car when it’s time to actually buy stuff.  This can be a good thing, though, if you learn to take advantage of it.

SES Chicago: Trending With Seth Godin

Keynote speaker Seth Godin dispensed marketing wisdom for his morning audience, and cited fourteen trends to watch as search marketers work the Internet.

SES Chicago: Online Retail And SEO

There is money being left on the table by online retailers, as many have not made the most out of their search engine optimization opportunities.

SES Chicago: Soaring Through Universal Search
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Searchers represent a valuable commodity to search engines, and the keen-minded technologists behind the algorithms want to make search sites as useful as possible, no matter what the query.

SES Chicago: Igniting Viral Campaigns

This week WebProNews is at SES Chicago covering the conference. Stay here for all your SES coverage.

In the session "Igniting Viral Campaigns" Bill Hanekamp, CEO of The Well got things started by saying, "I get really nervous in front of SEO people, because I’m a marketing guy."

He said the content you provide should be:
1. Entertaining
2. Relevant
3. Timely
4. Exclusive

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