WebProNews

Google Breaks Own Liquor Ad Ban

Google appears to be breaking its own rules on the subject of displaying advertisements for alcoholic drinks such as rum, gin or vodka, with Vodka making a comeback in Google's Search Results. According to Search Engine Watch, Google has begun displaying Vodka advertisements with a list of its Vodka advertisers at the top of the page.

AdWords Knows Your Landing Page Speed

Speed will be part of the quality score impacting one's keyword buys in Google's AdWords service, with Google now showing landing page load times in the AdWords interface.

Fresh Google Analytics Seminars Added To Schedule

Google has announced a few new Analytics seminars through which it plans to continue spreading important knowledge.  Also, although people living in Boston, Chicago, and Orlando won't be able to make a direct profit by going, there'll be a little bit of wealth-sharing, too.

Grabbing Last-Minute Mother’s Day Shoppers

With Mother's Day almost here the Google AdWords Blog has some tips on converting procrastinators into customers.Google says to create ad groups with keywords and ad text aimed specifically at Mother's Day. Keywords to use include "mother's day gifts" and "mother's day gift ideas."

Google TV Ads Leaves Beta

Television commercials provide opportunities to go to the bathroom, refill drinks, or see what's airing on other channels.  Commercials occasionally serve marketing purposes, though, and any U.S.-based AdWords advertisers wanting to give them a shot should be happy to hear Google TV Ads is now open to all.

Hitwise Reexamines AdWords UK Change

As UK businesses brace for Google's policy change on trademark bidding, there's a growing amount of evidence that they'll be hit hard.  Today, Hitwise's Robin Goad provided several solid examples.

A Heads Up About AdWords Downtime

Saturdays are great.  Even if you hold down a second job, have housework, errands, or whatever, it's nice to get away from the Monday-to-Friday grind.  Now, so that your Saturday won't include an unpleasant surprise, an announcement: AdWords accounts will be inaccessible for four hours.

Google AdWords Case Is Sadly Funny

Here's the understatement of the week: "This wasn't the best-argued case of the day." New York Law School professor James Grimmelmann was referring to the resurrection of computer repair company Rescuecomm's lawsuit against Google, which was dismissed in 2006, but is now up for review by a federal appeals court.

Hitwise Weighs In On AdWords UK Change

The spread of a particular policy towards trademarks has some AdWords users in the UK worried.  And if new data from Hitwise is accurate, they should be.

Google Gives UK AdWords Trademark Bidding

Just as advertisers in the United States may bid on trademarks as keywords to trigger ads, AdWords clients in the UK and Ireland will be able to do the same thing starting next month.