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Google Launches App Invites Toolkit To Help Developers Get More Users

While in beta, Google has a new toolkit for mobile app developers called App Invites, which enables them to provide users with…you guessed it. They’re making it available to both Android and iOS app developers. Launch partners include UrbanSitter, Yummly, The CW, Coinbase and Picsart. According to Google, App Invites let developers increase reach, deep link new users to custom …

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ICYMI: Here’s The Entire Google I/O 2015 Keynote

Google made a ton of announcements at its annual Google I/O conference on Thursday. It did stream the keynote live, but in case you didn’t get a chance to tune in, but still wish to see it in its entirety, it’s now available on YouTube for your viewing pleasure. Among the announcements: Android M, Android Pay, a new Photos app, …

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Android Developers Get A Bunch Of Tools For Promoting, Measuring & Monetizing Apps

Google made a plethora of announcements at Google I/O on Thursday. These include a bunch of new things to help mobile app developers better measure, promote and monetize their apps. Let’s run through these. First off, Google announced that it has built partnerships with over 20 ad networks including InMobi and Millennial Media since launching iOS conversion tracking late last …

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Google Unveils Android M Developer Preview & Tools At Google I/O

At Google I/O on Thursday, Google announced a developer preview of the next version of Android, the M Release as well as related tools. Google says the release focuses on improving the core user experience of Android, including thousands of bug fixes and making big changes to the fundamentals. For one, users are getting more control over permissions. “Apps can …

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Google Announces App Deep Linking With goo.gl

Earlier, Google announced that it is finally expanding its app indexing efforts to iOS apps after only having offered it for Android until now. Since the n, Google has come out and announced that goo.gl short links will now function as a single link for you to use to all your content, whether it’s in your Android app, iOS app, …

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Bing Wants To Better Surface Mobile Apps

Bing is trying to make it easier for mobile application developers to get their apps found in search results. It’s expanding its “Actions Intelligence” to Bing and other Bing-powered search products, such as Cortana, and creating a “massive” index of apps and app actions. To make it easier for developers to participate, it’s utilizing standardized markup, which developers can use …

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Facebook’s FbStart Expands To Pre-Launch Startups, Adds Benefits

In April of last year, Facebook announced FbStart, a program to give satartups developer tools and services from Facebook and partner companies to help them get their businesses to take off. The company opened it up to startups the following month. On Thursday, the company provided an update on the program, and revealed that it has distributed $100 million in …

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A Fascinating Look At The WordPress Job Landscape

WP Engine released some interesting research into the “WordPress economy” and jobs that call for WordPress skills throughout the United States. The study utilized online listings from Indeed.com for WordPress-centric positions, and analyzed which jobs are most in demand, which areas show the most interest in WordPress skills, and which salaries are most common. “WordPress is the most dominant content …

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Google Is Killing Its PageSpeed Service In 3 Months

Back in 2011, Google launched Page Speed Service, an online service that automatically speeds up loading of your web pages. This was introduced after Google announced site speed as a ranking factor in its search results the year prior. The company is now shutting down the service. It released a deprecation announcement, which says (via TechCrunch): After 4.5 years of …

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Facebook Improves Audience Network Ads

Facebook is sharing some numbers on the performance of Audience Network, the mobile ad network it launched last year, which lets developers show Facebook ads within their apps and advertisers reach people beyond the confines of Facebook itself. The company also introduced some new native ad templates for the network, as well as new native ad management tools and horizontal …

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Pinterest Gets A Developer Platform

Pinterest just announced the launch of the Developers Platform, a suite of APIs for building apps and integrations that “bring pins to life,” as the company puts it. “This is the first time we’re opening up API access for the development of consumer apps,” a spokesperson for Pinterest told WebProNews in an email. “We’re starting with a beta program where …

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