As the world has become more connected, the global economy has shifted significantly toward information technology. On the eve of the Consumer Electronics Show in Las Vegas, Market research firm Gartner this week predicted that global IT spending is set…
Minimum Wage Hike: Will There Be More Jobs or Less?
According to a recent ABC News/Washington Post poll conducted by Langer Research Associates, two-thirds of the United States populace supports an increase in minimum wage. Many claim that basic livelihood necessities cannot be met with the current payment structure in…
Black Friday Spending Average to Rise 18%
As Americans head into the most intense shopping weekend of the year, many of them are ready to spend even more than they did last year. The Consumer Electronics Association (CEA) this week released its predictions for Black Friday 2013.…
Spending Rose Slightly in October, Shows Survey
As the U.S. economy continues to slowly improve, Americans are starting to become more confident in their spending. According to the Gallup organization, average daily spending by Americans during the back-to-school month of August rose to $95 this year –…
Consumers Ready to Spend Money on Tech This Holiday Season
Though it was one of the few industries to maintain growth during the recession that began five years ago, the tech sector was not immune to the effects of reduced consumer spending. The U.S. economy is now beginning to slowly…
Consumer Tech Spending Could Be Slowing
This weekend Apple once again set records, selling over 9 million iPhone 5S and 5C smartphones. With consumers willing to spend money every year on a smartphone upgrade (and mobile providers now encouraging them to do so), it would seem…
Tech Spending Confidence Rising, Says CEA
The Consumer Electronics Association (CEA) today announced that consumer confidence in technology spending reached its highest level this year in August. The organization’s “Consumer TEchnology Expectations” index improved to 87.2 this month, up one point from the index in July.…
How Much Should You Spend On SEO?
It’s a tough question, especially in a bad economy.
The question really begs another question – what is your goal for your site?
If you are operating it as a real business where you hope to either supplement your current income or rely on it as your sole source of income – then you need to be prepared to invest in search (it’s often the foundation of your marketing and a consistent source of regular traffic).
You can invest time or money and in most cases, you usually need to invest both.
Top Public Figures That Influence Purchases
Top 10 People Who Influence What Americans Buy
As the effects of the global recession linger, consumers are changing the way they shop, becoming more budget-conscious, eco-aware and cause-oriented, while paying greater attention to what, why and from who they are buying. Arnold Worldwide has named the top ten public figures, across entertainment, business and politics, who are helping to promote the era of “mindful spending.”