7 Ways to Increase Facebook Engagement in 2017

There’s no question about the hold Facebook has in our lives, as more than 2 billion people use it monthly. Businesses had successfully used this social media giant to boost the public’s engagement with their brand. Unfortunately, that all changed…

Top 5 Instagram Analytics Tools for 2017

Contrary to popular notion, Instagram is not all about celebrities, food, fashion, dogs and cats, or homes and gardens. It’s also a great way for brands and businesses to engage with their target market and close sales. However, many marketers…

How to Use Whatsapp to Generate More Sales

Since launching in 2009, WhatsApp has become one of the most popular ways for people to communicate with each other across the globe. Today, the mobile app’s active user base is second only to its parent company, Facebook, with over…

7 Tips in Choosing the Right Digital Marketing Agency

Digital marketing might have already passed its peak and is currently on the downslide. In the future, it’s likely that robots and machine-learning will dominate the advertising sphere, which would make human intervention almost irrelevant. Nevertheless, it appears as if…

5 Digital Marketing Trends You Should Be Paying Attention to in 2017

When it comes to digital marketing, content is still king. Content marketing comprised 20.3% of the digital marketing techniques implemented so far in 2017, although big data (crunching numbers to reveal buying patterns, for instance) is quickly gaining a foothold…

5 Instagram Marketing Tips to Help Your Business Grow

It seems Mark Zuckerberg’s $1 billion acquisition of Instagram in 2012 is paying off, as the social media site is expected to hit $5 billion in sales by 2018. In fact, apart from Facebook or Twitter, Instagram has become the…

Twitter Dashboard – New Tool for Businesses to Connect with Customers

Twitter announced a useful new tool today that helps businesses better connect with customers and community. Twitter Dashboard is a free iOS app as well as a desktop platform that is designed to become the Twitter platform for business. The…

Sharing From Pinterest To Facebook Pages Now Easier

I recently wrote a long post looking at different types of content (mostly from social media) that you can embed on your blog. I remembered that you could embed pins from Pinterest, which I don’t think I’ve ever actually done,…

How Brands Are Generating Engagement On Instagram

A shockingly low percentage of brands are using Instagram despite its potential for excellent engagement, according to Yesmail study we recently looked at. That will likely change over time, but for the time being, brands have a great deal to…

Report Finds Shockingly Low Percentage Of Brands On Instagram

Yesmail has a new study out, which finds that while brands on Instagram experienced a 278% growth in followers in 2014, the number of brands adopting the platform is still quite low. The firm analyzed over 2,000 brands on social…