Google Rich Answers Increasing, Can You Take Advantage?

Earlier this year, Stone Temple Consulting released a study looking at Google’s rich answers in search. These are the results that appear on search results pages giving the user a direct answer on the page, reducing the likelihood that they’ll…

Google Tests Feature That Could Keep Even More Traffic From Sites

Google is apparently testing a feature that could lead to even less clicks from users to third-party websites. Is Google going too far with its on-site content? Should it be sending more traffic to publishers? Let us know what you…

Google Adds Call To Action Links To Quick Answer Results

Google is showing users “Show me how” links for some of its quick answer results. Unfortunately, so far, the only examples we’ve seen point you to Google’s own content. Search Engine Roundtable points to an example shared by Tommy Sands…

A Lot Of First-Page Google Results Are Using HTTPS

Two months ago, Google announced that HTTPS is now a ranking signal used in its algorithm. The company had been pushing the use of HTTPS (HTTP over TLS/Transport Layer Security) for quite some time, and called for “HTTPS everywhere” at…

New Google Feature Could Keep Traffic From Websites

Google introduced a new feature for search results pages this week, which displays so-called facts in the snippets of specific results. It’s yet another way of Google displaying information on a page that could mean the user doesn’t have to…

Google Introduces Structured Snippets

Google announced the launch of “structured snippets,” a new feature that puts “facts” in the snippets of web results. As with Google’s Knowledge Graph, these facts may or may not be accurate. Here’s what they look like: The company says,…

Google Calls Out Sites In Mobile Results For ‘Faulty Redirects’

Google is calling out webistes with “faulty redirects” in mobile search results to save users from having to deal with the “common annoyance” of tapping a search result only to be redirected to a site’s mobile homepage. This occurs when…

Google Uses DMOZ Description For Its Own Sites

Last year, Google started including a feature on search results, which let you click a link and get a little pop-up card with a description about the site. The idea is that you can get a basic idea of what…

Are You Buying The Answers Google Is Selling You?

Google is once again displaying some questionable content in its Knowledge Graph-style results, and displaying it as the answer to your question. Have you personally come across questionable content in the Knowledge Graph? Let us know in the comments. “We…

Users Search For Specific Brands, Have To Scroll Past Competing Services From Google

Website owners often complain that Google is pushing organic results down the search results pages by putting its own services at the top. Google’s response is something like, “You’re the corkscrew, and we’re the Swiss Army Knife.” One of our…