Ad.ly announced today that it has launched its in-stream monetization platform for apps and websites. This means that apps or sites that publish stre...
The popularity of mobile applications among consumers is driving online retailers to speed up their mobile marketing initiatives, according to a new study from Forrester Researc...
You hear over and over again how important it is to participate in the community when it comes to social media and search marketing. Well, that's mostly because it's true....
People spend about one-third of their online time each week on Facebook, a trend that gives retailers and other businesses a chance to use social media to reach their target mar...
Marketers that send email messages that include social sharing options generate 30 percent higher click-through rates (CTRs) than emails without a social sharing option, and mes...
While there are other mobile operating systems that shouldn't be ignored (Blackberry for one), there are two that seem to get the most attention, and that may end up compet...
The interesting thing about online self-promotion is that it can be vital to your success, but can also make you look horrible, tarnish your reputation, and alienate people. The...
The majority of consumers who use print and online Yellow Pages sites for local business information are "ready to buy" according to a new study released by the Yellow...
Newspaper company McClatchy said today it is rolling out WebVisible's online marketing platform to all 29 of its U.S. markets in an effort to boost advertising revenue....
As online marketing and search engine marketing in particular have evolved over the years, more and more metrics and data sources have become available to marketers. This is a g...
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