Google Gives 3 ‘Best Practices’ For Bloggers Reviewing Free Products

On Friday, Google took to multiple company blogs to lay out a few “best practices” for bloggers and companies when it comes to the ladder giving the former free products, and the former reviewing them. These are to keep you…

Report Suggests Google Bought Links For Chrome Again [Updated]

A few years ago, Google kind of got caught violating its own webmaster guidelines. Specifically, a third party was doing some marketing for the company to promote Chrome, and they reportedly paid bloggers with gift certificates for sponsored posts. The…

What Have Google’s Biggest Mistakes Been?

Do you feel like Google makes many mistakes when it comes to trying to improve its search results? Do you think they’ve gone overboard or not far enough with regards to some aspect of spam-fighting? In the latest Google Webmaster…

Google Expands Link Network Crackdown Across Europe

Google has been cracking down on link networks like never before in recent months. That continues with a couple more announcements from head of webspam Matt Cutts. In January, Cutts said Google was taking action on French link network Buzzea.…

Here’s How Google Determines Whether Or Not Your Links Are ‘Paid’

Google put out a new 8-minute video about paid links. Matt Cutts talks about the various things that the search engine takes into consideration when determining whether or not links are “paid”. 99 percent of the time it’s abundantly clear,…

Cutts: PageRank Drops For ‘Thousands Of TLA Linkselling Sites’

Back during Google I/O, Google’s Matt Cutts tweeted that Google “took action on several thousand linksellers in a paid-link-that-passes-PageRank network”. Cutts didn’t provide much in the way of detail, other than also saying, “It’s safe to assume webspam will continue…

Google Warns: You Better Adequately Disclose Paid Content

Google has been enforcing its policies on paid links for years, but the search engine is really cracking down on advertorials and native advertising these days. Google’s Matt Cutts has been talking about the subject a lot lately, so if…

Google Just Took Out Thousands Of Linksellers

Earlier this week, Google’s Matt Cutts ran down a bunch of new stuff Google’s web spam team is working on. Cutts tweeted an extension of that today, noting that Google will continue to tackle link networks, and that in fact,…

Matt Cutts Answers A Good Question About Paid Link Penalties

The latest Webmaster Help video is once again about the topic of paid links, but this time it’s about the effects of a paid link penalty on an innocent site that happened to be linked to by a site that…

Google: That Paid Links Thing Goes For Google News Too

After the whole Interflora paid links fiasco, Google took to its Webmaster Central blog to remind webmasters about the no-nos of paid links and advertorials. Today, Google took to the Google News blog to remind bloggers and publishers that the…