Facebook Tests Splitting Its News Feed but Insists It Won’t Be Rolled Out Globally

Publishers and content creators may soon be facing a new challenge if they want to broaden or even maintain the organic reach of their Facebook posts. The Facebook is currently testing out new changes that will drastically alter the way…

Facebook Explains How News Feed Works in This Talk From F8 [Video]

Facebook has been sharing some videos of discussions from last week’s F8 developer conference. You can find a handful of them on the Facebook for Developers page. When it comes to Facebook, obviously the big goal for many of us…

More Facebook News Feed Ranking Changes

Facebook announced new changes to how it ranks content in the News Feed. For one, they’re giving more weight to the time a user spends viewing the content. The company says it has learned that the time people chose to…

Why and How To Use Facebook Live As It Becomes A Ranking Signal

Last week, Facebook announced that it now takes live video into account when ranking content in the news feed. In other words, live video is now a bigger deal when it comes to getting in front of people on Facebook.…

Will This Get You Using Facebook’s New Publishing Option?

Last month, everyone that publishes content on the Internet got some big news. Facebook said it would open up Instant Articles to all on April 12. This week, Facebook announced a WordPress plugin, which should make it much easier for…

How Will Facebook Reactions Impact Pages And Reach?

As previously reported, Facebook has finally launched Reactions globally. If you aren’t seeing them yet, you will very soon. Reactions are basically emoji that supplement the like button. Users can now not only “like” a post. They can express the…

Facebook Makes More News Feed Adjustments For Bad Connections

Facebook announced some changes it has made to the News Feed to make it more efficient for showing relevant stories when you’re on a slow connection. For one, they’re testing an update in which they look at all previously downloaded…

Next Facebook Hoax Might Not Spread As Far With New Facebook Ranking Update

Facebook announced a new update to how it shows content in the News Feed that re-evaluates how it shows posts that are going viral. The idea behind the update appears to be to stop the spread of content that while…

Facebook Tweaks How It Shows News Feed Stories On Slower Connections

Facebook announced some changes it has made to how it decides to show users content in the News Feed. These changes are specifically for users on slow connections. In a nutshell, News Feed will now take connection speed into account,…

Infographic Illustrates A Year’s Worth of Facebook News Feed Updates

Every time Facebook makes an update to its News Feed, businesses get nervous because there’s always the chance the algorithm will start showing their posts to less people organically. This, as I’m sure you know, has been an ongoing issue…

Facebook Pages See Decreased Engagement [Report]

Facebook Pages saw slight growth in organic likes in July, according to a report from Locowise, which studied 5,000 pages. Growth was 0.21% in July, which was up from 0.2% growth in May. “This number was at 0.1% for the…

Facebook Pages May Start Seeing More Hides In Their Insights

Facebook announced a new tweak to its News Feed algorithm, which deals specifically with how people hide stories. Essentially, there are some people that hide a lot of stories. Most don’t hide many, but a small, unspecified amount of Facebook…

People Are Interacting With Links More On Facebook

It looks like links are getting better for interactions on Facebook as interactions on other post types are on the decline. Have you seen better reach and/or interactions with your links than you were seeing in the past? Let us…

Facebook Just Gave Pages a Path to Better Visibility

For all intents and purposes, Facebook just gave users more control over what they see in the news feed than ever before. And with it, a pathway (albeit a tough one) for pages to reclaim some post visibility. For weeks…

This Feature Should Get People Watching A Lot More Video On Facebook

Facebook is testing a new video feature, which would should help increase views on the desktop. It lets you pop a video out of your News Feed (or out of a Facebook Page) and continue watching while you scroll. Remember…

Facebook Pages Are Seeing Increased Organic Reach

I realize this isn’t the type of headline you’ve become accustomed to over he past year or two. Facebook Pages have by and large seen the organic reach of most of their posts fall considerably as competition for News Feed…

Facebook News Feed Ranking Now Takes These Video Actions Into Account

Facebook announced a new change to how it shows content in News Feed on Monday. It will now start taking into account the actions users take on videos when determining when to show a video to people. Specifically, it will…

Facebook Might Give Users More Control over News Feed

Facebook is still testing ways to let users prioritize particular friends and pages in their news feed – something that could be good news for all the pages out there that continue to suffer from reach issues. TechCrunch spotted a…

Facebook Is Rolling Out Another News Feed Algorithm Change

Facebook announced that it’s rolling out another change to its News Feed algorithm that takes into account the time users spend on stories. Long story short, if users spend more time looking at a post, Facebook is going to assume…

Facebook Users Celebrate Animated GIF Support

In case you haven’t heard, Facebook is at long last supporting animated gifs, at least partially. Users can post them, but the feature is still not supported by Pages for some reason. Either way, users are thrilled: Welcome to Facebook,…