Tag: Native Advertising

Twitter Promoted Moments Launching On Sunday
Twitter Promoted Moments is a new native ad format from the company, which it is going to begin testing with certain partners this weekend. It didn't take long for Twitter to t...
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Infographic Looks At The Science Of Native Ads
Native advertising is big business, and it's only going to grow. By billions and billions. A recent...
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Bing Launches Native Ads On MSN For Search Marketers
Microsoft announced the beta launch of Bing Native Ads, which let advertisers target intent outside of search. According to the company, the strongest intent signals on the web are...
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Disqus Sponsored Comments Go Programmatic
Disqus, the blog commenting product that appears on sites all over the Internet (including this one), announced that it's launching programmatic ad buying for its Sponsored Comment...
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Yahoo Launches ‘Yahoo Recommends’ For Publishers
Last month, a Yahoo "recommended" content box was spotted on various p...
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Yahoo Expands ‘Recommended’ Content Ads To Other Publishers
Last year, Yahoo started showing native ads in the form of a "recommended" articles box to users on its own properties. Visitors see several articles in a row with one actual ad, w...
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Yahoo Extends Native Stream Ads Into More Countries
Yahoo announced on Tuesday that it is extending its Stream Ads internationally with availability in Argentina, Brazil, Canada, France, Germany, Italy, Mexico, Spain and the United...
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BIA/Kelsey: U.S. Social Ad Revenues To Hit $15B In 2018
BIA/Kelsey released its latest U.S. Social Local Media Forecast looking at 2013 - 2018. The firm expects social media ad revenues in the country to grow from $5.1 billion in 2013 t...
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Yahoo Launches New Native Ads
Yahoo is rolling out new, image-rich native ads, which according to the company, will be a "seamless part of the content around them." "These new ad formats can deliver deep use...
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StumbleUpon Gives Advertisers New Tools & Features
StumbleUpon just announced the launch of a new campaign creation interface for its Paid Discovery ad platform. Advertisers can now choose whether they want to spend their budge...
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Twitter’s MoPub Opens Native Ads To All
Twitter announced the general availability of MobPub's programmatic native ads platform after four months of testing it with mobile app developers. Availability will begin on Wedne...
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Report: Native Advertising Flourishing (Especially In Social)
It's no secret that native advertising has been on the rise...
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Yahoo Gemini Puts Mobile Search, Native Ads In One Marketplace
Yahoo announced the launch of a new mobile search and native advertising marketplace called Yahoo Gemini. Advertisers can use it to buy, manage and optimize mobile search and nativ...
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StumbleUpon Expands Native Advertising Sales Team
StumbleUpon announced on Wednesday that it has grown its sales team as it works on expansion of its native advertising and content marketing efforts. The company points out that...
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Twitter’s MoPub Launches Native Ads For Mobile Apps
Twitter's MoPub has launched a new native advertising offering, calling it the "first programmatic-enabled native ads platform for mobile apps." Messaging service Tango is one o...
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